latest news releases from the newsroom
Ariel Way, Inc.
Ariel Way, Inc. and Lime Truck Takes Miller Chill to the Jersey Shore
VIENNA, Va., June 4, 2008 (PRIME NEWSWIRE) -- Ariel Way, Inc. (OTCBB:AWYI) announced today that they are running a three-month campaign for Miller Chill in the Jersey Shores. The Miller Chill campaign promoting the chelada (a type of Mexican beer cocktail) launched in May and runs throughout the summer months until September. Miller Chill was introduced last year as chelada-style beer brewed with a hint of lime and salt. Limetruck mobile will promote Miller Chill through the use of scrolling mobile billboards within the Jersey Shores and at local events. While parked at the beaches the scrolling unit is transformed into a music box with a DJ in the back playing songs for the beach goers at their request. Arne Dunhem, Ariel Way CEO, said, "This additional mobile advertising business from Miller Chill is very exciting. Involving the target audience is proving successful."
Promosome LLC Announces First Evaluation Contract for Translation Enhancing Elements (TEEs)
NEW YORK, June 4, 2008 (PRIME NEWSWIRE) -- Promosome LLC, a biotechnology company specializing in innovative technologies related to the regulation of protein synthesis, today announced the signing of a non-exclusive technology evaluation contract with Millipore Corporation, a life science leader that provides technologies, tools and services for bioscience research and biopharmaceutical manufacturing.