Parks Associates: 60% of CE Holiday Shoppers Plan to Purchase at Least One Device on Black Friday, 71% Already Started Shopping
November 26, 2013 10:13 ET
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Parks Associates
DALLAS, TX--(Marketwired - Nov 26, 2013) - Parks Associates CE research reports 60% of CE holiday shoppers plan to purchase at least one device this Black Friday, but the 4Q 2013 survey of U.S....
Parks Associates: 34% of Google Chromecast Owners Streaming Hulu to TV Set Daily
October 02, 2013 11:05 ET
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Parks Associates
DALLAS, TX--(Marketwired - Oct 2, 2013) - New consumer research from Parks Associates finds 34% of Google Chromecast owners stream video content from Hulu to their TV set every day. The same...
Parks Associates Analysts Identify Opportunities for Growth in the Home Security Market
September 24, 2013 10:24 ET
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Parks Associates
DALLAS, TX--(Marketwired - Sep 24, 2013) - New smarthome consumer research from Parks Associates finds nearly 10% of U.S. homeowners with broadband at home, approximately 5 million households,...
Fourteen Percent of Smartphone/Tablet Users Recently Used a TV-Content App, According to Parks Associates
July 18, 2013 10:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jul 18, 2013) - New research from Parks Associates shows consumers are developing preferences for TV-content apps as more smartphone and tablet users are using TV-channel...
Parks Associates: 2Q 2013 Mobile Research Shows Voice Control Technologies Resonating With Apple and Google Users
June 18, 2013 10:19 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 18, 2013) - Parks Associates' "Voice Recognition & Control on Mobile Devices," based on multiple consumer surveys including a March 2013 survey of smartphone...
Over 40% of Pay-TV Re-Subscribers Lured Back by Discounts and Promotions
April 16, 2013 10:28 ET
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Parks Associates
DALLAS, TX--(Marketwired - Apr 16, 2013) - Parks Associates today previewed consumer data from its upcoming webcast "Pay-TV Re-connectors and the Netflix Exes," showing traditional promotions,...
Parks Associates: 27% of U.S. Broadband Households Interested in Technical Support for Emerging Connected Devices Such as Smart TVs, DVRs, and Thermostats
April 10, 2013 10:40 ET
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Parks Associates
DALLAS, TX--(Marketwired - Apr 10, 2013) - Smart TVs, DVRs, smart thermostats, and other new connected devices are an emerging market for tech support services, according to Parks Associates'...
Parks Associates Finds Less Than Six Million U.S. Households Would Consider Canceling Pay-TV Service in Favor of Online Video
February 03, 2010 10:58 ET
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Parks Associates
DALLAS, TX--(Marketwire - February 3, 2010) - Despite the growing amount of video available
online, less than 8% of U.S. broadband households are considering canceling
their pay-TV services in favor...