STOCKHOLM, Sweden, Sept. 17, 2002 (PRIMEZONE) -- Boss Media secures its leading position on Europe's most important market, the British market, by signing a contract with another important customer, Gaming Corp. Plc. Gaming Corp (publicly listed on the AIM market) (AIM:GMC) owns and operates Casino.co.uk. Casino.co.uk, England's leading gaming portal, will offer a wide variety of casino games based on Boss Media's acclaimed software.
"This deal with Boss Media is the first and most important step in delivering on our interactive gaming strategy. We believe that Boss Media's software is the best available on the market today. This combined with the marketing clout offered by our Casino.co.uk portal and our other online businesses means we are confident of success in this rapidly growing market," said Justin Drummond, Chief Executive of Gaming Corp.
Boss Media's strategy has the last year been to establish a strong position in the British market where the combination of player interest, Internet penetration and the favorable legal climate makes this market the most interesting in Europe. Boss Media has to date signed contracts with several of the leading operators such as Gala Group, Victor Chandler and Sportingbet.com making Boss Media one of leading software suppliers of casino games on the British market.
"Gaming Corp is another prestigious customer which has a proven record of sales and marketing online products. They have already established a valuable database of players for their own online casino with casino.co.uk," said Peter Bertilsson, CEO of Boss Media
The Boss Media Group is one of the world's leading suppliers of digitally distributed gaming entertainment. Potential licensees are offered a customized client-server system, an integrated payment system, and the maintenance and administration services necessary for the operation of the licensed gaming system. Boss Media AB (publ) is a publicly traded company listed on the Stockholm Stock Exchange's O-list. For more information about the company please visit http://www.bossmedia.com.
For additional information, please contact:
Peter Bertilsson CEO and President, Boss Media AB (publ) Phone: +46 (0)470 70 30 01 or +46 (0)709 93 25 54 E-mail: pbe@bossmedia.se Ulrika Persson Investor Relations Manager, Boss Media AB (publ) Phone: +46 (0)470 70 30 38 or +46 (0)733 36 77 69 E-mail: up@bossmedia.se Justin Drummond Gaming Corporation plc Tel: +44 207 349 4300 E-mail: justin@gamingcorp.net
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