AdSouth Partners Builds Foundation in 1st Quarter, Sets Stage for Record Increase in Revenues for the 2nd Quarter


BOCA RATON, Fla., May 17, 2004 (PRIMEZONE) -- AdSouth Partners, Inc. (OTCBB:ADPR) is pleased to announce that the significant time and resources we spent developing and implementing our business model during the post acquisition period during the first quarter has laid the necessary ground work to enable us to achieve record setting revenue increases for the 2nd quarter.

During the 1st quarter of 2004, we added new key executives including our president and chief financial officer and issued stock grants to provide the necessary incentives for our management team and key consultants. We do not anticipate our operating expenses to be further impacted by the acquisition and business model implementation costs that occurred during the first quarter of 2004. Such expense did however, build a platform from which were anticipate generating a record revenue increase of 513% in the 2nd quarter.

About AdSouth Partners

AdSouth Partners is a vertically integrated direct response marketing company that generates revenues from the placement of advertising, the production of advertisements, creative advertising and public relations consulting services and from the direct marketing sale of acquired rights to products. AdSouth Partners is developing a market niche by providing a full level of service quality to fulfill an existing need for the users of direct marketing services.

Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the Safe Harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward- looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Technical complications that may arise could prevent the prompt implementation of any strategically significant plan(s) outlined above. The company cautions that these forward-looking statements are further qualified by other factors including, but not limited to, those set forth in the company's Form 10-KSB filing and other filings with the United States Securities and Exchange Commission (available at www.sec.gov). The company undertakes no obligation to publicly update or revise any statements in this release, whether as a result of new information, future events or otherwise.


            

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