RIVERSIDE, Calif., March 30, 2005 (PRIMEZONE) -- WMD Holdings Group Inc. (Pink Sheets:WMDH) announced today that they have signed a contract with Circle K Stores, Inc. to deploy NAVITOUCH (tm) units in Circle K convenience stores throughout the west coast region. Circle K is one of North America's largest chains of company-operated convenience stores with approximately 2000 stores in 18 states and an additional 4000 international locations.
Chris Wilson, Director of Marketing for Circle K Stores, Inc., said of the NAVITOUCH (tm) partnership, "we are very pleased to bring this unique menu of shopper services to our customers. We have already seen evidence that these services increase in-store traffic and the point-of-purchase advertising creates additional profits for Circle K and our suppliers."
NAVITOUCH (tm), a division of WMD, uses Interactive Digital Display (IDD) technology to create powerful digital images displayed on touchscreen monitors that enable consumer interaction. Advertising on the NAVITOUCH(tm) system provides advertisers opportunities for direct, immediate interaction with the public and quantified feedback reporting via the NAVITOUCH(tm) network. Consumer feedback informs advertisers immediately of the success of their advertising campaigns. NAVITOUCH (tm) technology can also facilitate e-commerce right on the IDD units.
Alimentation Couche-Tard, Inc, the fourth largest convenience store operator in North America, acquired Circle K Stores, Inc in 2003. The company currently operates a network of 4816 convenience stores throughout Canada and the United States.
About WMD Holdings
WMD Holdings Group, Inc. is the parent company of NAVITOUCH, (www.navitouch.com), CAM Marketing (www.cam-marketing.com), and ProgRock Records (www.progrockrecords.com). Collectively the divisions of WMD represent the fastest-growing marketing development, music production and distribution company in Southern California. Visit www.wmdholdings.com for more information.
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