iMedia International Announces John Buckingham Appointed Director of Print Media Sales

20-year Time-Warner Advertising Veteran to Head Division


SANTA MONICA, Calif., April 14, 2005 (PRIMEZONE) -- iMedia International, Inc. (OTCBB:IMNL) (www.imedia-intl.com) announced the appointment of John Buckingham as Director of Print Media Sales for its subsidiary and operating company iMedia US, LLC.

Mr. Buckingham has a long and varied history in the media, publishing and advertising industry starting his career with McCann-Erickson 1976. He later joined Time Inc. where he managed West Coast Accounts for both Money Magazine and Sports Illustrated. Later, he was appointed Western Regional Sales Manager for Golf Magazine, another Time-Warner publication.

"John is a great addition to our management team. He brings a wealth of experience and long-term relationships to iMedia," stated Scott Kapp, President of iMedia International.

In his expanded role, Mr. Buckingham will continue the Company's development and sale of digital enhancements to traditional print publishers. "iMedia's research continues to show that digitally enhancing traditional newspapers and magazines results in a more engaging user experience, and delivers higher retention and response rates for viewers," continued Scott Kapp.

More importantly, to an industry that continues to suffer from decreasing ad sale revenues, digital enhancements provide print publishers the opportunity to sell across the "print barrier" and into the multimedia budgets of their advertisers and sponsors, something they could never do before.

About iMedia International Inc.

iMedia International, Inc. (IMNL) is a publicly held digital media solutions company producing DVDs, and CD-ROMs for digital multimedia marketing and promotional campaigns. iMedia publishes proprietary and custom digital iMagazines and offers expert digital media solutions services including: strategic planning, content aggregation and production, disc audio/video design, authoring, editing and compression, disc packaging manufacturing and distribution. A key feature of iMedia's technology is its iReporting(tm) real-time, online tracking system which provides quantitative data on disc viewer usage patterns and effectiveness of iMedia marketing and promotional campaigns.

The information in this news release includes certain forward-looking statements that are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including statements to the future financial performance of the Company. Although the Company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, product development and acceptance, the impact of competitive services and pricing, general economic risks and uncertainties, and various other information detailed from time to time in the Company's filings with the United States Securities and Exchange Commission. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date thereof. Please refer to the full filing of the Company's Quarterly Report on Form 10-Q at http://www.sec.gov.


            

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