PubSub Demonstrates the Power of Prospective Search With U.S. Government Watching Tool

PubSub Government Subscriptions Aggregate Customized Political Content from Across the Blogosphere and Syndicated Web Sites


NEW YORK, June 1, 2005 (PRIMEZONE) -- PubSub.com, the essential prospective search tool for tracking what people are saying about the topics they care about, today announced the launch of PubSub Government, a collection of free, pre-built subscriptions that provide customized delivery of political content from the blogosphere and syndicated Web sites. PubSub's prospective search instantly notifies users as soon as the search terms they have subscribed to are mentioned. The Government subscriptions demonstrate how easy it is for activists, watch groups, campaign managers, journalists, lobbyists, and other citizens to follow what's being said about any of the three branches of the U.S. government, and have that information delivered directly to them.

PubSub Government subscriptions use sophisticated queries to ensure only relevant results are delivered. For example, the subscription to Senator Edward Kennedy will find only references to the senator and not others that may have the name Edward Kennedy. Matched results can be delivered as an RSS or Atom feed into a news aggregator or read on the Web. Alternatively, PubSub provides a browser sidebar that pushes updates as they occur, eliminating the need to hit the refresh button to get up-to-date results.

"Sweeping media reforms have meant fewer news sources for people to turn to, spawning a trend in participatory journalism," explains Bob Wyman, CTO and co-founder of PubSub Concepts, Inc. "Instead of just relying on professional reporters, citizens today are playing an active role in collecting, reporting, analyzing, and disseminating news through blogs. PubSub's prospective search is an easy way for political professionals and ordinary citizens alike to keep their ear to the ground and stay well-informed about pressing political personalities and issues."

A recent report from the non-profit Pew Internet and American Life Project, which tracks the impact of the Internet on civic and political life, states that, "The Internet became an essential part of American politics in 2004. Fully 75 million Americans - 37% of the adult population and 61% of online Americans - used the Internet to get political news and information, discuss candidates and debate issues in emails, or participate directly in the political process by volunteering or giving contributions to candidates."

PubSub's prospective search lets you watch rather than search. Search engines like Google and Yahoo crawl the Web to gather information that is later searched in response to queries. This is called retrospective search, as the results represent what has happened in the past.

PubSub's prospective search constantly monitors relevant blogs and Web feeds for matches to users' subscriptions and delivers results in real time. Prospective search watches out for you by making your queries persistent.

PubSub's prospective search is a tremendous resource for journalists to pick up story leads and for campaign staff to keep up with the latest buzz on their candidate. Using prospective search, any user can create their own detailed searches about issue-based topics and current events. For example, the prospective search engine can detect future references to "Bill Frist" and "filibuster" and inform the user in real time with the results of their subscription.

Users can access PubSub's Government subscriptions at www.pubsub.com/government.

About the PubSub.com Service:

PubSub.com provides a free prospective search service that continuously monitors more than 10 million blogs, over 50,000 newsgroups, all SEC Edgar Filings, press releases from major wire services, earthquake data from the US Geological Survey, and FAA airport delay information to instantly alert users whenever material events occur. PubSub's prospective search provides a real-time notification service made possible by PubSub's proprietary "matching engine" which, each day, performs hundreds of billions of matches between subscriber requests and newly-published items.

About PubSub Concepts, Inc.

PubSub Concepts, Inc. is a New York-based company founded in 2002. The company develops Internet-scale Publish/Subscribe systems and plans a series of product releases designed to make prospective searching a vital element of the Internet experience. Visit www.pubsub.com for more information.


            

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