HEE Corporation Announces Affiliate Marketing Program Launch

KowaBunga! Technologies Will Help HEE Corp. Promote Its Breakthrough Herbal Supplement


HUTCHINSON, Kan., Aug. 4, 2005 (PRIMEZONE) -- HEE Corporation (Pink Sheets:HCCF), which specializes in nutraceuticals for metabolic syndrome, today announced the start of its affiliate marketing program. KowaBunga! Technologies, a provider of private affiliate tracking and management solutions, will supply HEE Corporation with its "MyAffiliate Program" computer software service. Affiliate marketing is the process whereby certain Web sites (affiliates) help drive traffic to a merchant's site to sell its products on a commission basis. The initial phase of HEE Corporation's affiliate marketing campaign will promote the breakthrough herbal supplement HPB-84, which safely and effectively addresses the major issues of Type 2 diabetes by reducing blood sugar levels and insulin resistance while promoting insulin production.

"Our new affiliate marketing program is a great way to tap into different online communities and engage our e-commerce business," said Radley Brooks, president of HEE Corporation. "With the help of KowaBunga's services, we hope to drive more traffic to our site and create lasting relationships with new and existing customers."

HEE Corporation recently announced the start of its overall marketing campaign, including a series of matte releases, targeted direct mail and direct response television (DRT) advertising. As HEE Corporation's newest marketing venture, the affiliate program will help HEE Corp selectively promote HPB-84 among Web sites that provide helpful sources for people suffering from diabetes.

HPB-84 is manufactured by The Chemins Company, Inc. Chemins (www.Chemins.com) operates under strict good manufacturing practices (GMPs), adhering to standards certified under A.C.E.R.I.S. accreditation as well as National Nutritional Foods Association (NNFA)-adopted GMPs as directed under the Dietary Supplement Health and Education Act of 1994 (DSHEA) used by the Food & Drug Administration (FDA).

These statements have not been evaluated by the FDA. Please consult your physician before using this product. For more information on HEE Corporation or to purchase its herbal supplement products visit www.hee-corp.com.

About HEE Corporation

Founded in Hutchinson, Kansas in December 2003, HEE Corporation (Pink Sheets:HCCF) is a publicly traded company committed to improving the quality of life through the research, development and distribution of products, services and nutraceuticals that address many of the causes of metabolic syndrome. Metabolic syndrome is quickly being recognized by the medical community as one of the most prevalent health conditions in the United States. HPB-84, manufactured in the United States, is sold through www.hpb84.net. It contains a proprietary blend of ingredients generally recognized by the FDA as safe (GRAS). Complete company and investor information can be found at the company Web site, www.hee-corp.com.

About KowaBunga! Technologies

KowaBunga! Technologies, now part of the Think Partnership family, creates online marketing products and services for the performance marketing industry. Together with top-notch customer service, an expansive and dynamic network, and world-class tracking and conversion tools, KowaBunga! enables clients to increase revenues, drive traffic across multiple channels, create partnerships with new and existing customers, and measure success.

Forward-Looking and Cautionary Statements

Statements contained in this release may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially, as discussed in the company's filings with the Securities and Exchange Commission. HEE Corporation undertakes neither intention nor obligation to publicly update or revise any forward-looking statements. HEE Corporation and the HEE Corporation logo are trademarks or registered trademarks. Copyright(c) 2005. All rights reserved.



            

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