WILTON, Conn., Oct. 26, 2006 (PRIMEZONE) -- GE - Advanced Materials, Silicones today announced the introduction of Silblock (see Note) WSR masonry water repellent, an innovative silicone-based emulsion that combines water resistance and oil resistance properties in a single additive for formulated coatings that will be used to treat masonry construction materials.
By offering good penetration on highly alkaline building materials, Silblock WSR masonry water repellent can deliver advanced water and oil protection in numerous applications, including concrete, building restorations, bridge decking, patios and sidewalks, roofing tiles and interior counter tops. The material helps to reduce efflorescence and to improve freeze thaw resistance.
Silblock WSR masonry water repellent is a water-borne material that complements our solvent-based Silblock SO product. This combined offering gives customers the flexibility to choose the formulation that best addresses their product requirements from both a performance and environmental aspect.
"With Silblock WSR masonry water repellent, we have combined oleophobic and hydrophobic behaviors in a single product, resulting in outstanding stain resistance and reduction of capillary water absorption," said Martin Wusik, global marketing manager, GE Advanced Materials. "By offering a single solution for a wide range of coating applications, we are helping customers deliver higher performing products that are easier to manufacture and market."
Silblock WSR masonry water repellent effectively penetrates a number of building materials, including fresh concrete, plaster, calcium silicate brick, fibrous cement and expanded concrete, to deliver the water and stain resistance that today's applications are demanding. In addition, it has excellent water vapor permeability, which allows surfaces to "breathe."
To find out more about Silblock WSR masonry water repellent, please call (800) 295-2392 in North America (+607-786-8131 everywhere else) or visit www.ge.com/silicones. Please visit us in booth 523 at the International Coatings Exposition in New Orleans, November 1-3, 2006.
About GE - Advanced Materials
The Advanced Materials business of General Electric Company is part of the Industrial business group and is headquartered in Wilton, Conn. Comprised of Silicones and Quartz, GE - Advanced Materials is a global leader in providing a range of high-technology materials solutions. The GE - Advanced Materials, Silicones' portfolio includes silicone-based products and technology platforms, silanes, sealants and adhesives. The Quartz portfolio includes high-purity fused quartz and ceramics materials. These materials solutions are used as springboards for innovation in hundreds of consumer and industrial applications ranging from car engines and integrated circuits to biomedical devices and cosmetics. Industries served include aerospace, agriculture, appliances, automotive, construction, electronics, furniture and furnishings, healthcare, home care, industrial, lighting, packaging, personal care, plastics, semiconductor, telecommunications, tire, transportation, and water purification. As a Worldwide Partner of the Olympic Games, GE is the exclusive provider of a wide range of innovative products and services that are integral to a successful Games. Experience more at www.ge.com/advancedmaterials.
Note: Silblock is a trademark of General Electric Company