ORLANDO, Fla., March 26, 2007 (PRIME NEWSWIRE) -- Real Hip Hop (RHH) (www.realhiphop.com), a VeriSign backed joint venture and pioneer of the largest digital distribution network for urban content owners, today announced the launch of its parent brand, Real Content Group. Under the brand, Real Hip Hop founders John Huffman and Troy Brown partner with leaders of alternative genres and lifestyle segments to integrate Real Hip Hop's complete digital business solutions and direct-to-consumer subscription business model, offering additional content to R&B, Latin, country, pop, rock and spiritual consumer segments.
"John and Troy make it possible for individual content creators to package their content and engage commercially with Fortune 50 companies in ways that matter," said Christopher Jones, senior product marketing manager, Boost Mobile. "We are comfortable engaging them in key initiatives and referring content owners to them because of their thorough understanding of the mobile content value chain, the needs of the carrier, and the needs of the content producers."
In addition to a digital distribution, marketing and business development network, Real Content Group partners with content and community owners and provides them with the company's business model, processes and technologies.
"The digital infrastructure we have built at Real Hip Hop to support content owners and community leaders and our lifestyle subscription service for consumers is extremely scaleable, therefore we are set to grow beyond our initial focus," said John Huffman, chief executive officer, Real Content Group.
"Our first order of business will be to solidify our business relationships with the genre and lifestyle partners that will benefit from the complete digital solutions business model that we've built," said Troy Brown, chief marketing officer, Real Content Group.
About Real Hip Hop
Real Hip Hop, LLC, the hip hop division of Real Content Group, is a creator, aggregator and distributor of hip hop content, which includes music, images, videos and games. Real Hip Hop content can be found on more than 200 mp3 and mobile enabled websites, on deck at tier 1 and 2, rural and international carriers and pre-loaded on electronic devices. In addition to offering a complete digital solution to hip hop content owners and producers; Real Hip Hop offers a content and lifestyle benefits subscription service to mobile phone subscribers. For U.S. $9.99 per month, a Real VIP member receives a limited amount of free content, VIP access to nightclubs, discounts at local restaurants and retail outlets. For more information please visit www.realhiphop.com
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