Interactive Agency Spunlogic Collaborates With YouTuber for 'New Media' Prank


ATLANTA, Oct. 8, 2007 (PRIME NEWSWIRE) -- Spunlogic, an award-winning interactive marketing and technology agency, announced today the collaboration with YouTuber "Nalts" to produce a viral video. The video, a prank on Spunlogic employees, is posted on YouTube and other online video websites.

The success everyday individuals have seen on YouTube and other video sites has led brands to consider the benefits they could reap from the medium. Nalts, who by day is a consumer marketing director for a Fortune 100 company, was invited by Spunlogic to speak to clients on the topic of viral video.

During this visit, Nalts recorded Spunlogic employees being pranked, resulting in a viral video posted on YouTube, Revver, MySpace, and more. In the video, Nalts plays the part of a prospective employee interviewing for a position with the agency; the catch being that the interviewee is intoxicated.

"Emerging mediums such as viral video are something interactive agencies like Spunlogic are paying close attention to," said Jeff Hilimire, president of Spunlogic. "We don't take ourselves too seriously, so we were eager for the opportunity to work with Nalts on a video collaboration."

Since its launch on September 28th, it has seen well over 21,000 views (and counting) and has been rated over 400 times.

To see the video, visit http://youtube.com/watch?v=uHUvgRqsGjM. Outtakes can be seen here: http://youtube.com/watch?v=U_jnX4tT1mg.

About Spunlogic

Spunlogic, formed in 1998, is an award-winning interactive marketing and technology agency that uses an in-depth understanding of the user experience to help companies attract, convert and retain customers. The agency provides a full range of solutions including user experience strategy, behavioral research, interactive design, web development, email marketing, online advertising, intranet/portal design and development, virtual world development and e-commerce applications. Spunlogic is the Email Agency of Record for InterContinental Hotels Group and the Interactive Agency of Record for the State of Georgia. The agency also boasts a roster of both local and national clients including Coca-Cola, The Home Depot, Philips, Anheuser-Busch, Georgia Pacific, Cox Enterprises, AutoTrader, EarthLink and SeaWorld. To learn more about Spunlogic's capabilities, contact Spunlogic at sales@spunlogic.com or call 404.601.4321.



            

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