MURRIETA, Calif., Jan. 25, 2010 (GLOBE NEWSWIRE) -- Left Behind Games Inc. (OTCBB:LFBG), dba Inspired Media Entertainment, a leading publisher of Christian video games, reports its progress in the past year and the outlook for 2010.
In the multi-billion dollar video game business, Left Behind Games continues to be a pioneer in the new Christian segment of the market. Although it is impossible to predict how long it will take for Christian Games to manifest their full potential, consumers have shown evidence of their desire to migrate to the purchase of good, wholesome games. The following successful achievements in the past year show clear indications of this trend:
- The Walmart 100-store retail test was an overwhelming success and shows us that there is a substantial market in mainstream retail business for Christian games. Our LEFT BEHIND: Tribulation Forces and Charlie Church Mouse games were completely sold out several days in advance of Christmas. Further, the original three-year old LEFT BEHIND: Eternal Forces game continued to show life as it was distributed in nearly every Target Store in America, demonstrating that Christian games have longer lives.
- The retail test was significantly successful enough to attract interest from the country's largest video game representative firm, SMP Communications, resulting in an agreement signed with the anticipation to roll out all our products into mainstream retail outlets throughout 2010.
- Our church marketplace direct sales efforts have been perfected to elicit interest from more than 50% of the pastors contacted by our representatives. As we seek to perfect the second stage of the process, we anticipate 2010 will be a year of tremendous grass-roots growth and support throughout the nation's churches.
- The major Christian retailers appear to be bouncing back from the recession and have begun to place orders, with more expected in the coming weeks.
- Now that the marketplace appears to be ready for more Christian games, our new focus on the Nintendo Wii and XBox 360 for future titles should begin our company's transformation from a PC game publisher to an all-platform video game producer.
I have continually received emails and phone calls from investors encouraging us in our effort to stay the course, steadfast with the knowledge that Christian games will become a significant market. The question isn't "if," it's just a matter of "when."
Thank you to everyone who supports our mission to make a difference by investing in Left Behind Games. We hope our investors are as proud as we are to be associated with a company that provides a healthy alternative in a video game industry that so desperately needs "hope" to be portrayed in a form of media which reaches this generation.
Safe Harbor Statement under the U. S. Private Securities Litigation Reform Act of 1995: This release contains forward-looking statements which express the current beliefs and expectations of Left Behind Games' management, including the expectation of improved sales of the company's products. Such statements are subject to a number of known and unknown risks and uncertainties that could cause Left Behind Games' future results, performance or achievements to differ significantly from the results, performance or achievements expressed or implied by such forward-looking statements. Other important factors that may cause actual results to differ materially from the forward-looking statements are discussed in the "Risk Factors" section and other sections of Left Behind Games' Form 10-KSB for the year ended March 31, 2006, which is on file with the Securities and Exchange Commission. Forward-looking statements speak only as of the date on which they are made and the Company undertakes no obligation to update publicly or revise any forward-looking statement, whether as a result of new information, future developments or otherwise.