Innovative Skincare(R) Expands Its Asia-Pacific Presence With New Hong Kong Subsidiary

Cosmeceutical Skincare Leader Targets Growth in the Asia-Pacific Region Through the Establishment of Its Asia-Pacific Subsidiary in Hong Kong


BURBANK, Calif. and HONG KONG, July 6, 2011 (GLOBE NEWSWIRE) -- Innovative Skincare®, manufacturer of iS CLINICAL® and INNOVATIVE SKINCARE®, two market leading ranges of clinically validated cosmeceutical skincare formulations, is pleased to announce the establishment of Innovative Skincare Asia, Ltd.™, a wholly-owned subsidiary based in Hong Kong. Innovative Skincare Asia, Ltd. ™ ("iS Asia™") is the result of Innovative Skincare's® latest strategic investment in Hong Kong and embodies its commitment to the Asia-Pacific region. "Asia represents a thriving market for Innovative Skincare® as demand for iS CLINICAL® and INNOVATIVE SKINCARE® products continues to grow in this ever important region," said C. Bryan Johns, CEO of Innovative Skincare®. "Through our new subsidiary, Hong Kong customers as well as our regional distribution partners will enjoy the latest iS CLINICAL® and INNOVATIVE SKINCARE® formulations as well as increased sales, marketing & education support while we continue to invest in our Asia-Pacific business," added Johns. iS Asia™ will build upon the strong presence developed by the local iS CLINICAL® distributor, Global Favour International Ltd. The new subsidiary will operate out of the same location and retain the current team while simultaneously implementing its long term growth strategy for the region. "I am so pleased that Innovative Skincare® decided to invest in the Hong Kong and Asia-Pacific market through the establishment of iS Asia™," this according to Caroline Kam, Managing Director of Global Favour. "I look forward to working closely with iS Asia™ as a marketing consultant given my strong belief in the brand, the market and the long term potential," added Kam.

About Innovative Skincare: We at Innovative Skincare® are dedicated to developing clinically validated skincare products that improve the physical and emotional well-being of people globally. We employ the highest ethical standards as we advance the science of skin health, one face at a time.

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