PokerKing.com and HeadsUp Entertainment Announce Canadian and Global Launch on January 24th, 2012

HeadsUp Entertainment to Launch Major Online Promotion for Its Proprietary Events


CALGARY, Alberta, Jan. 19, 2012 (GLOBE NEWSWIRE) -- HeadsUp Entertainment International Inc. (Pinksheets:HDUP), operators of the Canadian Poker Tour, Canadian Poker Player Magazine and the Canadian Poker Player Television Network, is pleased to announce that its online marketing division will open on January 24, 2012 along with the global launch of PokerKing.com. This exclusive Canadian marketing agreement will enable HeadsUp to leverage its media and player database assets in an online environment including satellite events for its March Mania event at Tropicana Las Vegas and Poker Super Cruise aboard Royal Caribbean's Oasis of the Seas in November.

The Company has been positioning itself in the poker marketplace to take advantage of the opportunities that are unfolding in the online gaming space and has invested heavily in building its assets for this launch. Management believes that this division will be the most profitable component of the organization and a major step forward in increasing shareholder value.

About HeadsUp Entertainment International Inc.

HeadsUp Entertainment International Inc. is a global media and entertainment company engaged in the creation of branded entertainment through the development, production and marketing of televised programming based on poker and other entertainment themes. For more information see the Company's website www.headsupentertainment.com.

Forward-Looking Statements:

This news release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. When used in this release, words such as "estimate," "expect," "anticipate," "projected," "planned,"forecasted" and similar expressions are intended to identify forward-looking statements, which are, by their very nature, not guarantees of HeadsUp Entertainment International Inc.'s future operational or financial performance, and are subject to risks and uncertainties. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. Due to the risks and uncertainties, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.


            

Contact Data