SAN DIEGO, Aug. 29, 2012 (GLOBE NEWSWIRE) -- BlueHornet, a leading enterprise email marketing provider, announced its second consecutive annual win for the Best Use of Email Marketing ClickZ Connected Marketing Award. BlueHornet and their client Bare Escentuals, a prestige cosmetic company known for their mineral-based makeup and skincare, were recognized for their work on the Bare Escentuals Pretty Big Tuesday Deals holiday campaign.
BlueHornet's flagship email marketing application, eMarketing Suite Enterprise, powered the campaign's email delivery, data segmentation and targeting. In addition, the campaign leveraged BlueHornet's A|B testing feature to optimize creative.
Each year, the ClickZ Connected Marketing Awards recognize brands and organizations that embrace innovation and creativity with their audiences and drive results. BlueHornet also won the Best Use of Email Marketing award in 2011 for their work on the KFC Double Down campaign.
"The simplicity of BlueHornet's advanced email marketing technology makes it easy for enterprise brands to do email marketing the right way and drive more revenue as a result," said Gerry Widmer, general manager of BlueHornet. "We're thrilled to be recognized by ClickZ again for the results we've been able to help our clients achieve through email, and we are inspired every day by industry-leading companies like Bare Escentuals who consistently raise the bar on the creativity and effectiveness of their email program."
About BlueHornet
BlueHornet helps companies do email marketing differently. The world's most talked-about brands partner with us to turn customers into raving fans. They rely on BlueHornet's powerful, yet simple-to-use technology, unique Support² service model, and proactive inbox deliverability management to rise above the noise and put their message everywhere their customers are – whenever they want it.
Founded in 2000, BlueHornet is headquartered in San Diego, CA. For more details, visit www.bluehornet.com, follow @bluehornetemail on Twitter or call 866-586-3755.
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