NEW YORK, Jan. 29, 2018 (GLOBE NEWSWIRE) -- In a release issued under the same headline earlier today by C-Suite TV, we have been informed by the company that Mr. Heinecke's book is titled "How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing," as it appears in paragraphs one and five, rather than as previously issued. The corrected release follows:
Best Seller TV, the only show dedicated to covering today’s best-selling business books on C-Suite TV, is announcing its January lineup featuring in-depth interviews with leading business authors Jamie Crosbie, author of The Power of 2: Exponential Sales Leadership, Tajuana Ross, author of The LinkedIn Professor: “Class is Now in Session.” Your 21 LinkedIn Questions Answered, Christian Kromme, author of Humanification: Go Digital, Stay Human. How Technology will Advance Humanity Towards a More Meaningful Future and Stu Heinecke, author of How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing.
Jamie Crosbie, author of The Power of 2: Exponential Sales Leadership, believes that the exponential power in the sales process involves the sales leader being fully engaged with the rest of the team. That ‘exponential’ power can change the trajectory of the team’s success and help create a culture of excellence. Crosbie says the book is for anyone who is looking to transform the culture of sales leadership by improving the methodology leaders engage with. She believes that when a leader is one with their team, the client reaps the benefits by getting two trusted advisors, which only increases the commitment to excellence.
Tajuana Ross, author of The LinkedIn Professor: “Class is Now in Session.” Your 21 LinkedIn Questions Answered, wrote the book to answer people’s questions about LinkedIn as a platform and its uses as a branding tool. She adds that many people don’t understand the full capabilities of the platform because they don’t know those capabilities exist. Ross says one way to increase one’s digital footprint is by “showing up” to the platform – which means writing content regularly and getting out a message that provides credibility and projects authority. She cautions users to be selective with who they accept into their network because, “Your net worth equals your network” and adds there has to be a process on how to connect with people, which includes making sure you’re in that person’s profile, then you can personalize the invite.
Christian Kromme, author of Humanification: Go Digital, Stay Human. How Technology will Advance Humanity Towards a More Meaningful Future, wrote the book to try to make the pairing between technology and business more human. He argues that people have adapted to technology but technology has yet to fully adapt to us. Kromme also compares biology and technology by saying that people only change when they feel pain; and like human cells find solutions to problems when they work cohesively, technology can achieve the same results. The book also mentions seven technology ‘waves’ – all of which has had significant impact in our lives. Kromme declares and that everyone should embrace technology, as he believes it’s a “force for good.”
Stu Heinecke, author of How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing, is in a unique position as both a marketer and a WSJ cartoonist. He talks about creating “contact campaigns” with personalized cartoons and many other clever means to grab someone’s attention and secure meetings with critically-important accounts and prospects. Heinecke says, “the goal of Contact Marketing is not just to break through to someone, but to leave them thinking, ‘I love the way this person thinks.’” Do that, he says, and you and your team can land a meetings with virtually anyone.
All episodes of Best Seller TV will air throughout the month on C-Suite TV and are hosted by TV personality, Taryn Winter Brill.
Best-selling author, speaker, and former Fortune 100 CMO Jeffrey Hayzlett created C-Suite TV to give top-tier business authors a forum for sharing thought-provoking insights, in-depth business analysis, and their compelling personal narratives.
“We’re starting 2018 with a bang! These business authors offer modern day advice that can be applied at any stage of your career,” Hayzlett said. “Whether you’re a seasoned professional looking to be more streamlined or someone starting out looking to make a splash in the industry, these books will give you all the advice you need to make someone notice you.”
For more information on TV episodes, visit www.csuitetv.com and for more information about the authors featured in Best Seller TV episodes, visit www.c-suitebookclub.com.
About C-Suite TV:
C-Suite TV, an entity of the C-Suite Network, is a web-based digital on-demand business channel featuring interviews and shows with business executives, thought leaders, authors and entrepreneurs providing news and information for business leaders. C-Suite TV is your go-to resource to find out the inside track on trends and discussions taking place in businesses today. This online channel is home to such shows as C-Suite with Jeffrey Hayzlett, Executive Perspectives Live and Best Seller TV, and more. C-Suite TV is part of C-Suite Network, the world’s most trusted network of C-Suite leaders. Connect with C-Suite TV on Twitter and Facebook.
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