Starco Brands’ Breathe™ Household Cleaning Line Named 2018 Safer Choice Partner of the Year by EPA

SANTA MONICA, Calif., Dec. 04, 2018 (GLOBE NEWSWIRE) -- Starco Brands (OTC: STCB) proudly announces it has been named a 2018 Safer Choice Partner of the Year for its outstanding achievement in the design, manufacture and promotion of its household cleaning aerosol line Breathe. 

Breathe, manufactured with BreatheSafe^TM Technology, is the first and only aerosol cleaning line powered by air, uses eco-friendly ingredients and does not produce harmful fumes.  The original technology was created and licensed from our manufacturing partner Chase Products, who has been developing and manufacturing for more than 90 years.  Breathe is the only cleaning line of its kind ever certified by the Environmental Protection Agency (EPA’s) Safer Choice Program, and Breathe is being recognized for its chemistry, which is safer for families, workplaces, communities, and the environment.

"Congratulations to the 2018 Safer Choice Partner of the Year Award winners. EPA is pleased to have this opportunity to recognize companies and other organizations that are working successfully with the Agency to advance protection of health and the environment," said Nancy Beck, Deputy Assistant Administrator for the Office of Chemical Safety and Pollution Prevention, EPA.

Breathe is to be honored at the 2018 Safer Choice Partner of the Year Awards during a public ceremony on December 4, 2018 at the Marriott Harbor Beach in Ft. Lauderdale, Florida.

“Our mandate, since our beginning, is to create behavior-changing products and brands.  Having products that are family-safe, extremely efficacious and cost-conscious allows consumers the ability to make smart choices.  Consumer safe, environmentally safe and high performing solutions must work hand in hand,” said Ross Sklar, Chief Executive Officer, Starco Brands.  “Being named Partner of the Year validates our strategy and commitment to creating novel and disruptive consumer products.”

To qualify for the Safer Choice label, a product must meet EPA’s Safer Choice Standard, which includes stringent human and environmental health criteria. The Safer Choice program currently has about 500 formulator-manufacturer partners who make more than 2,000 products for both retail and institutional customers.

In addition to being named Partner of the Year, Breathe has been honored with three prestigious industry awards from organizations and outlets that promote family- and environmentally-friendly products: National Parenting Product Awards (NAPPA), Mom’s Choice Awards^® Silver Recipient and Clean Eating Magazine Clean Choice Award.

Breathe offers a full line of aerosol household cleaners for stainless steel, furniture, bathrooms, and multi surface cleaning, which are available at retailers nationwide including Walmart, Amazon, Wegmans and other retailers nationwide. For more information about Breathe products, visit www.breathecleaning.com.

About Safer Choice
The Safer Choice label is on hundreds of cleaning and home care products -- for most every indoor and outdoor cleaning task -- all-purpose cleaners, kitchen and bath cleansers, carpet and fabric shampoos, laundry detergents, car and boat care products, deck and siding washes, and many more.  The Safer Choice Program has more than 500 partner companies and more than 2,000 products currently qualify to carry the Safer Choice label. Products that carry this label have been carefully evaluated by EPA scientists to ensure they contain ingredients that are safer for human health and the environment.  For more information on Safer Choice, visit:  https://www.epa.gov/saferchoice.

About the Safer Choice Awards
EPA developed the Partner of the Year Awards to recognize Safer Choice stakeholders who have furthered the safer chemistry and safer product goals of the Safer Choice program. Winners have demonstrated active and exemplary participation in and promotion of the program. Selection of Partner of the Year Awards winners is based on the following activities that increase awareness of the Safer Choice program, Safer Choice-certified products, and the program’s mission to help safeguard human and environmental health through safer chemistry and safer products. For more information about the Safer Choice Partner of the Year Awards, visit: www.epa.gov/saferchoice/safer-choice-partner-year-awards.

About Starco Brands
Starco Brands, born out of The Starco Group is an innovative consumer packaged goods company focused on technological innovation that changes the current landscape.  Starco Brands invents cutting edge products that change our behavior. Starco Brands develops products across 10 different categories including: Household Cleaning, Personal Care, Food, Beverage & Spirits, DIY Hardware and Arts & Crafts.  For more information about the Breathe product line, please visit www.breathecleaning.com. For more information about Starco Brands, please visit www.starcobrands.com.

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