business.com Executive Team to Speak at B2SMB Institute’s Leaders Forum Virtual Event

Sessions will address how SMBs can rebound from COVID-driven business disruptions


WALTHAM, Mass., July 21, 2020 (GLOBE NEWSWIRE) -- This week members of the executive team from business.com, a trusted source of information for small to medium-sized business looking to start, run or grow their operations, will share their insights and knowledge as featured speakers during the annual B2SMB Institute’s Leaders Forum. A three-day virtual event taking place July 21st through July 23rd, the conference will focus on business recovery and offer strategies to move forward as organizations continue to grapple with the impact of COVID-19. Doug Llewellyn, CEO of business.com, Wayne Silverman, Chief Revenue Officer, and Eric Noe, Vice President of Content, will join a select group of SMB leaders as they share how to best meet the challenges of today’s SMB marketplace. For more information or to attend the presentations visit, https://b2smbi.com/leaders-forum-2020/.

Session I Details:

Session II Details:

  • Presentation Title: A COVID SMB Spending Snapshot
  • Date/Time: July 22, 2020 at 12:30 p.m. CDT
  • Speakers: Wayne Silverman, Chief Revenue Officer & Eric Noe, VP of Content for business.com; moderated by Matt Heinz, President of Heinz Marketing
  • Registration link HERE

When the COVID-19 outbreak triggered cascading lockdowns across the country, small businesses scrambled to adjust their operations and keep their businesses afloat. Morphing work from home models, shrinking consumer spending, and increased employee stress made for incredibly uneasy times. According to a business.com survey, 73% of small business owners saw their revenue drop by 50% in the first month of the pandemic alone.

As a result, SMBs not only shifted their spending habits, but the information and content they were consuming. Interest surged around remote work technology and processes; company officials shared and consumed leadership tips internally and on social media. Business owners were drawn to content that told the personal stories of business owners just like them, following their challenges and successes to help chart their own paths through challenging times.

“As marketers and content creators work to connect with small business in the current and post-COVID world, the winners will be the players who best anticipate what’s happening, and what’s next,” said business.com CEO, Doug Llewellyn. “We look forward to sharing the insights we’ve gleaned from our SMB community with the B2SBI audience about what is needed right now to survive and thrive.”

To learn more about how business.com is serving both small businesses and marketers connecting with small businesses during this unprecedented time, visit www.business.com.

About business.com
business.com is a comprehensive resource for small and medium-sized businesses who want to start, run or grow their business. Backed by a community of experts, our platform is designed to connect small business owners, industry experts, and vendors through an array of services, tools, and insights. Featuring relevant content and proven strategies, business.com provides information business owners can trust. Our company is privately held and headquartered in Waltham, Massachusetts. To learn more or to join our growing community, visit www.business.com.

 

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