Parks Associates: Nearly 40% of U.S. Broadband Households Have Looked Up Health Information Online
July 22, 2014 09:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jul 22, 2014) - In the last 12 months, 38% of consumers in U.S. broadband households looked up health information online, and 27% used the website of their care provider...
Parks Associates: 60% of U.S. Broadband Households Own a Personal Health and Wellness Device
July 17, 2014 10:28 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jul 17, 2014) - New digital health and Internet of Things (IoT) research from Parks Associates finds nearly 60% of U.S. broadband households own some kind of...
Over 1.8 Million Households Headed by Consumers 25-34 Own at Least One Smart Energy Product
July 16, 2014 09:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jul 16, 2014) - New Internet of Things (IoT) research from Parks Associates shows young consumers, those with children, and those in a home for 3-4 years are leading the...
More Than 25% of U.S. Households Will Have a Streaming Media Player by 2015
July 09, 2014 10:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jul 9, 2014) - Parks Associates announced a new report today showing that more than 25% of U.S. households will have a streaming media player by 2015, with continued...
Parks Associates Announces New Consumer Segmentation Research Based on Multiscreen Video Viewing Habits
June 26, 2014 09:00 ET
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Parks Associates
DALLAS,TX--(Marketwired - Jun 26, 2014) - Parks Associates today announced new consumer research and analysis showing three out of seven unique consumer segments account for the majority of mobile...
Four Percent of U.S. Broadband Households Very Likely to Purchase a Smart Watch in 2014
June 25, 2014 09:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 25, 2014) - Parks Associates, ahead of its upcoming digital health webcast, announced that 2% of U.S. broadband households purchased a smart watch in 2013, with...
Parks Associates: 34% of U.S. Broadband Households Have a Smart TV
June 24, 2014 09:54 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 24, 2014) - Barbara Kraus, Director of Research at Parks Associates, will be speaking in the panel "The Brains: Smart TV functionality brings new content to HD and...
Consumers Prefer Unsubsidized Smartphone Handsets -- Good News for Amazon's Rumored "Prime Data" Plan
June 18, 2014 09:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 18, 2014) - In anticipation of Amazon's announcement this week of a rumored smartphone and subsidized mobile data plan, Parks Associates announced new research...
Fifty Percent of U.S. Broadband Households Will Have at Least One Smart Home Device by 2020, According to Parks Associates
June 16, 2014 10:06 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 16, 2014) - Tom Kerber, Director of Home Controls & Energy Research at Parks Associates, will host the analyst breakfast briefing "The Evolution of the Smart...
Parks Associates CEO to Discuss pay-TV Strategies at Connected TV World Summit
June 11, 2014 03:00 ET
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Parks Associates
DALLAS, TX--(Marketwired - Jun 11, 2014) - Parks Associates announced today CEO Tricia Parks will chair the session "Technology that will Shape the Pay TV Connected Home" on Thursday, June 12, at...