Nearly Twenty Percent of Americans Did Not Recall LGBTQ+ Ads During Pride Month
October 11, 2021 09:00 ET
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DISQO
On National Coming Out Day, a new study is a Pride post-game for marketers70.55% of LGBTQ+ respondents said it was important that ads are made with the involvement of depicted communities –...
DISQO Appoints David Karp as Vice President of Customer Success
September 15, 2021 09:00 ET
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DISQO
Karp will drive DISQO’s unrelenting focus on customer success and outcomes LOS ANGELES, Sept. 15, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO today announced the appointment of David...
DISQO Raises $85 Million to Expand Consumer Insights Platform That Drives Smarter Decisions
August 26, 2021 17:25 ET
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DISQO
LOS ANGELES, Aug. 26, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO announced today that it closed an $85 million Series B growth round led by Sageview Capital, with participation from...
New DISQO Research: Contaminated Data In Siloed Campaign Measurement Threatens Brand ROI
June 16, 2021 09:00 ET
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DISQO
GLENDALE, Calif., June 16, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today released new research revealing the critical risks marketers face in understanding advertising performance...
DISQO Acquires Verto Analytics
June 15, 2021 09:00 ET
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DISQO
DISQO expands product resources for its massive first-party audience insights platform GLENDALE, Calif., June 15, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today announced that it...
New DISQO Research: Current Digital Ad Optimization Methods May Depress Sales Due To Increasing Data Restrictions
May 19, 2021 10:21 ET
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DISQO
GLENDALE, Calif., May 19, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today launched its New Foundations of Ad Effectiveness series, holistically examining consumer journeys online to...
New DISQO Research: Current Digital Ad Optimization Methods May Depress Sales Due To Increasing Data Restrictions
May 19, 2021 10:00 ET
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DISQO
GLENDALE, Calif., May 19, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today launched its New Foundations of Ad Effectiveness series, holistically examining consumer journeys online to...
New Consumer Research on COVID-19 Vaccination Reveals Barriers in Reaching Herd Immunity
April 27, 2021 10:46 ET
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DISQO
LOS ANGELES, April 27, 2021 (GLOBE NEWSWIRE) -- New DISQO research asking COVID-19 unvaccinated U.S. adults about their intentions to get vaccinated raises concerns over the country’s ability to...
DISQO Sponsors TMRE Connects Brand Insights Summit Series
April 20, 2021 10:11 ET
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Disqo
LOS ANGELES, April 20, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today announced its sponsorship of the TMRE Connects Brand Insights Summit series. At the event which will be held...
Decision Analyst Expands Sampling Capabilities with DISQO Integration
March 25, 2021 09:00 ET
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Disqo
ARLINGTON, Texas and GLENDALE, Calif., March 25, 2021 (GLOBE NEWSWIRE) -- Decision Analyst, one of the nation’s largest privately owned marketing research firms, and DISQO, the people-first audience...