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Cyber Monday Email Volume Increases by 87 Percent from 2014 to 2015
December 04, 2015 11:00 ET | Yes Lifecycle Marketing
CHICAGO, Dec. 4, 2015 (GLOBE NEWSWIRE) -- Enterprise clients increased their email send by 87 percent on Cyber Monday and by 31 percent on Black Friday, according to Yesmail, the email solutions...
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Yesmail Report: Mobile Revenue Jumps Nearly 10 Percent Year-Over-Year
December 01, 2015 09:57 ET | Yes Lifecycle Marketing
CHICAGO, Dec. 1, 2015 (GLOBE NEWSWIRE) -- Overall revenue coming from mobile devices is up 9.9 percent year-over-year (YoY), according to Yesmail, the email service provider within Yes Lifecycle...
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New Benchmark Study Shows Number of 'Never Active' Email Subscribers Drops to New Low
August 19, 2015 09:35 ET | Yes Lifecycle Marketing
CHICAGO, Aug. 19, 2015 (GLOBE NEWSWIRE) -- For the first time, the 'never active' segment of email subscriber databases fell below 69 percent, according to a new benchmark report from Yesmail, the...
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Yesmail Study: Mobile Email Revenue Jumps 12 Percent to New Record
June 09, 2015 10:03 ET | Yes Lifecycle Marketing
PORTLAND, Ore., June 9, 2015 (GLOBE NEWSWIRE) -- Mobile clicks now account for 45 percent of all email clicks, a quarterly increase of 10 percent, according to the Q1 2015 Email Marketing Compass...
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Yesmail Study Finds Mobile Email Conversion Rate Jumps 70 Percent Year-over-Year
March 30, 2015 09:39 ET | Yesmail
PORTLAND, OR, March 30, 2015 (GLOBE NEWSWIRE) -- Mobile email conversion rates jumped 70 percent over the past year as marketers adjusted their strategies to better cater to customers opening messages...
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Research: Less than One-Quarter of Brands Utilize Instagram, Despite it Being the Fastest Growing Social Platform
March 17, 2015 09:40 ET | Yesmail
PORTLAND, Ore., March 17, 2015 (GLOBE NEWSWIRE) -- Just 23 percent of brands actively include Instagram as part of their social marketing strategy. This is despite the fact that, overall, brands on...
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Celebrating 15 Years of Email Design, Yesmail Publishes Its 2015 Creative Lookbook
February 11, 2015 09:35 ET | Yesmail
PORTLAND, OR, Feb. 11, 2015 (GLOBE NEWSWIRE) -- Yesmail, the email marketing solutions provider of Yes Lifecycle Marketing, today announced the release of its 2015 creative email design lookbook,...
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Yesmail Partners with Agari for Next-Generation Email Security
October 21, 2014 09:35 ET | Yesmail
PORTLAND, Ore., Oct. 21, 2014 (GLOBE NEWSWIRE) -- Yesmail, the email marketing solutions provider of Yes Lifecycle Marketing, announces it has partnered with Agari, the leading provider of real-time,...
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Yesmail Partners with STATS to Enable Triggered Email Messages Based on Sports Events
October 15, 2014 10:00 ET | Yesmail
PORTLAND, Ore., Oct. 15, 2014 (GLOBE NEWSWIRE) -- Yesmail, the email marketing solutions provider of Yes Lifecycle Marketing, announces it has partnered with sports data provider STATS, a global...
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Yesmail Study: Triggered Emails Lead to Twice as Many Opens and Clicks
October 01, 2014 09:30 ET | Yesmail
PORTLAND, Ore., Oct. 1, 2014 (GLOBE NEWSWIRE) -- A recent Yesmail study has found that consumers are at least twice as likely to open and click on emails sent in response to a trigger such as a...