SafeHarbor Announces Partnership with Art Technology Group (ATG)

SafeHarbor and ATG Partner to Maximize the Customer Support Experience for ATG Service Suite Clients


SEATTLE, Nov. 1, 2005 (PRIMEZONE) -- SafeHarbor Technology Corporation, a provider of customer interaction and business intelligence services, today announced it has entered into partnership with Art Technology Group (ATG), the software provider behind the most consistent and relevant marketing, commerce, and customer service experiences across the enterprise. Through this alliance, ATG clients will be able to leverage SafeHarbor's professional service expertise in customer experience assessments, content management process review, and alignment of other related business processes that can improve the customer experience and reduce support costs.

Support is one of the most frequently used customer touch points, and as such, is critical to the customer experience. SafeHarbor, with its years of experience integrating customer support channels, can help ATG customers achieve a more customer-focused approach with their support strategies. The partnership is designed to help ATG customers re-align their businesses around the customer, versus around the channel of interaction.

"ATG and SafeHarbor customers have several things in common: they are customer-focused, deal with multi-channel challenges, and have the ultimate goal of an integrated, consistent, and highly satisfying customer experience across the enterprise as a core focus," said Michele Deziel, vice president of product marketing, ATG. "This partnership will bring our clients together with industry experts to achieve their customer support transformation goals."

"SafeHarbor professional services use an iterative, practice-oriented approach that provides the critical foundation for successful multi-channel customer support programs. As an early innovator in delivering turnkey self-service solutions, SafeHarbor has the proven expertise, best practices and relationships to optimize customer support content, delivery and workflow," said Allen R. Bonde Jr., president, ABG, Inc.

Said Annette Jacobs, CEO and chairman of SafeHarbor, "As a result of this partnership, ATG customers will have access to SafeHarbor's expertise in processes and organizational transformation, ultimately ensuring that customers receive the most consistent and relevant information."

About SafeHarbor Technology Corporation

SafeHarbor Technology Corporation, founded in 1998, is a Washington-based corporation that delivers the promise of successful web-based customer interactions through integrating the customer support experience with business intelligence. SafeHarbor's SmartSupport(tm) solutions apply behavioral analytics and customer satisfaction data across a strategic mix of support channels-Web sites, e-mail, chat and phone-to best serve its clients' customers, whether they are consumers, agents, employees, or partners.

SafeHarbor designs, builds and optimizes customer support solutions for mid- to large-sized enterprises, primarily in the technology, banking, communications and government sectors. Some of its customers include American Airlines, Cingular, IBM, Juniper Networks, State of Washington, SunTrust Banks, TiVo, T-Mobile, and Washington Mutual. For more information please visit www.safeharbor.com.

About ATG

ATG (Art Technology Group, Inc.) (Nasdaq:ARTG) makes the software that the world's most customer-conscious companies use to create a more relevant and consistent customer experience, throughout the marketing, commerce, and service lifecycle, and across the Web, e-mail, call center and mobile channels. Offering an alternative to the traditional silo-based approach to customer-facing applications, ATG Wisdom(tm) is the company's strategy for delivering a seamless, more compelling, and mutually valuable experience to each customer and segment. The company fulfills this strategy by providing fully integrated best-of-breed product suites installed on-premise or delivered on-demand. ATG's solutions power over 600 major brands, including A&E Networks, Airbus, American Airlines, American Eagle Outfitters, Best Buy, Boeing, Cingular Wireless, DirecTV, France Telecom, Friends Provident, Hewlett-Packard, Hotels.com, Hyatt Hotels, HSBC, InterContinental Hotels Group, Kingfisher, Louis Vuitton, Merrill Lynch, Neiman Marcus, Philips, Procter & Gamble, Symantec, T-Mobile, Target, USAA, US Army, US Navy, Warner Music and Wells Fargo. The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America, Europe, and Asia. For more information about ATG, please visit www.atg.com.

The SafeHarbor Technology Corporation logo is available at: http://www.primezone.com/newsroom/prs/?pkgid=1381



            

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