Bella Bridesmaid Franchise Moves National Operations to the Cloud with Agiliron


Portland, OR, Sept. 14, 2012 (GLOBE NEWSWIRE) -- Agiliron (www.agiliron.com) today announced that the Bella Bridesmaid Franchise Group has adopted the Agiliron Multi-Channel Commerce Suite for all its franchise store operations across 28 states nationwide in the U.S.

"The Agiliron solution will allow franchisees to operate their businesses more efficiently and profitably, leaving more time to work with clients, focus on customer service and grow the business," said Kathleen Casey, Owner of Bella Bridesmaid Franchise Group. "We chose Agiliron for its customizability and adaptability to support our complete business process - all the way from the Bride's first appointment to Bridesmaid online ordering to automatic generation of POs for the Designers to automation of emails and notifications to integration with QuickBooks®. This allows our businesses to run more efficiently while improving the client experience - we have already seen significant increase in the velocity of the business as a result of the adoption of Agiliron."

Satish Menon, CEO of Agiliron states, "To compete effectively today, product-selling businesses must sell through and support multiple sales channels. As a result, these businesses must then manage the complexity of operating all facets of their business across those multiple sales channels, including products, pricing, sales, inventory, customers, vendors and fulfillment. Agiliron offers the first complete and integrated multi-channel commerce suite that addresses the technology needs of these small and medium sized businesses. We operate from the Cloud so there are no IT hassles; we integrate with QuickBooks®, the leading financial software which small and medium sized business use; and we are configured and priced to make it easy for small and medium sized business to start simply and then easily add capabilities as they grow and need more."

Erin Casey of Bella Bridesmaid adds, "Over the years, we had developed common business processes that were uniformly applied across all the franchises; these were purely spreadsheet/paper based. This approach was time consuming and antiquated and a serious limiter to our growth. No one likes to see critical time and salary spent on endless filing of order forms, and creating client and designer communication from scratch. We looked at several customer manager based solutions which were not robust enough for our backend system."

"The Agiliron team has been tireless in their approach to understanding our business and embracing the emotion and psychology behind planning a wedding and making the critical purchase decisions that come with it. The true value of Agiliron shines through in the exceptional support and responsiveness we received when there is a question or need. We are confident we are in excellent hands and look forward to seeing where this partnership brings our business (and more importantly - our bottom line) in the next year."

The Agiliron Commerce Suite delivers the following Four Integrated Sets of Capabilities

1.     Multiple Sales Channels - B2B/B2C WebStore(s), eBay, Retail POS, Direct Sales

2.     Front Office Functions (CRM) - Customer and Order Management, Email Marketing, Customer Service

3.     Back Office Functions (ERP) - Product Management, Sophisticated Inventory Management, Order Fulfillment, Supply Chain Management, Accounting Integration with QuickBooks®

4.     Business Analysis - 50 Standard Reports, Custom Reports, Real-time Dashboard, plus Team Management with Role Based Security, User Collaboration


Links for More Information


About Agiliron

AgilironTM (www.agiliron.com) delivers a complete and integrated Multi-Channel Commerce Suite as a SaaS platform (Software As A Service from the Cloud). Targeted to product-selling small and medium businesses, the Commerce Suite integrates capabilities that enable top-line sales expansion through Multiple Sales Channels, lowers operational costs with effective Front-office (CRM) & Back-office (ERP) functions and improves real-time visibility across the entire business through aggregation of data into a single system.

Contact Information
Stan Roach, Chief Revenue Officer
Phone: 855.244.5476 x705
Email: media@agiliron.com

About Bella Bridesmaid Franchise Group

Launched in 2000 in San Francisco, Bella Bridesmaid was created in response to the need for stylish, wearable and modern bridesmaid dresses. Bella Bridesmaid provides each Bride with personalized attention in a one-on-one environment in quaint and upscale boutiques surrounded by the latest designer dresses. Franchised in 2006, the group has now expanded to independently owned and operated franchises across all the major cities in 28 states nationwide across the United States. For more information, visit www.bellabridesmaid.com

Contact Information
Erin & Kathleen Casey, Owners
Phone: 312.339.6025
Email: franchise@bellabridesmaid.com

All product and company names are trademarks of their respective companies.
 

###



            

Coordonnées