New Study from eye square and Screenforce Shows Varying Levels of Advertising Effectiveness at Different Times of Day
19 mars 2024 09h30 HE | Eye Square Inc.
NEW YORK, March 19, 2024 (GLOBE NEWSWIRE) -- eye square, a leading provider of market and media research solutions based in Berlin, today announced the release of a new study conducted together with...
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Smaato and Liftoff Reveal the Most Engaging In-App Ad Formats
21 mai 2019 08h00 HE | Smaato, Inc.
SAN FRANCISCO, May 21, 2019 (GLOBE NEWSWIRE) -- Smaato, the global in-app advertising platform, in partnership with Liftoff, a performance-based mobile app marketing and retargeting platform, today...
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eCPMs Increased 32% for Smaato in H2 2018 Compared to H2 2017
27 févr. 2019 08h00 HE | Smaato, Inc.
SAN FRANCISCO, Feb. 27, 2019 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced results from its Global Trends in...
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National Television Maintained Revenue for 2017-18 Broadcast Season
30 oct. 2018 17h00 HE | Standard Media Index
New York, Oct. 30, 2018 (GLOBE NEWSWIRE) -- Standard Media Index, the most trusted source of ad pricing and revenue data, unveiled national television figures for the 2017-18 Broadcast Season.  ...
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National Ad Market Jumps 8% in February, Excluding Olympics
26 mars 2018 13h00 HE | Standard Media Index
New York, March 26, 2018 (GLOBE NEWSWIRE) -- – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major agency holding groups, today...
January Award Shows
US Ad Market Roars into 2018 by Jumping 10.8% in January
23 févr. 2018 09h00 HE | Standard Media Index
New York, Feb. 23, 2018 (GLOBE NEWSWIRE) --  – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major media holding...
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US Ad Market Grows 3.7% in 2017 - New Data from Standard Media Index
23 janv. 2018 16h00 HE | Standard Media Index
  New York, Jan. 23, 2018 (GLOBE NEWSWIRE) -- – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major media holding companies,...
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Standard Media Index Taps TV, Media, and Analytics Veteran Meg Meurer Brossy to Lead Client Solutions
19 oct. 2017 11h00 HE | Standard Media Index
New York, Oct. 19, 2017 (GLOBE NEWSWIRE) -- NEW YORK —Oct. 19, 2017 - Standard Media Index (SMI), the advertising intelligence company bringing clarity to the ad industry, recently announced the...
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New Data Shows Excessive Increase in Digital Ad Spend Negatively Influence Sales
16 mars 2017 12h04 HE | Standard Media Index
New York, March 16, 2017 (GLOBE NEWSWIRE) -- Standard Media Index (SMI), the company bringing transparency to advertising data, in conjunction with Bill Harvey Consulting, will release new data...