ADBOWL(R) Results - a panel of branding experts give their feedback on the Big Game commercials Budweiser wins the hearts of consumers, but not the minds of experts ALBUQUERQUE, N.M., Feb. 3, 2014 (GLOBE NEWSWIRE) -- There was no consensus favorite Super Bowl commercial among a panel of...

Consumers Open to More Proactive Role in Developing & Marketing Products AUBURN HILLS, MI--(Marketwire - June 7, 2010) -  Where marketing research traditionally serves to uncover insights for products in the making, "co-creation" is acknowledged as a more proactive...

Public Voting for California's Next Anti-Smoking TV Commercial Begins LOS ANGELES, CA--(Marketwire - February 4, 2008) - The California Department of Public Health, Tobacco Control Program is asking the public to help select the winning TV commercial in the "Be a Reel...