Smaato and Liftoff Reveal the Most Engaging In-App Ad Formats SAN FRANCISCO, May 21, 2019 (GLOBE NEWSWIRE) -- Smaato, the global in-app advertising platform, in partnership with Liftoff, a performance-based mobile app marketing and retargeting platform, today...

GDPR Changes Buying Behavior and Mobile Usage Continues Rapid Growth, Smaato Research Shows SAN FRANCISCO, Sept. 07, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced the publication of the Global...

Chartboost Creative Studio Launches to “Gamify” Mobile Ads, Increasing App Marketers’ Conversion Rates by 60% SAN FRANCISCO and AMSTERDAM, The Netherlands, Feb. 15, 2018 (GLOBE NEWSWIRE) -- Today Chartboost announced the official launch of its Creative Studio, a new dedicated in-house creative team....