Infographic: The Landor M&A Brand Study
First quantitative M&A brand study of S&P Global 100 shows 74 percent rebrand post-acquisition; sector, deal size, and appetite key factors
10 oct. 2017 09h15 HE | Landor
The Landor M&A Brand Study is a first in providing an objective benchmark for the relationship between acquisitions and brand evolution.Shows specific acquirer trends by industry; consumer...