ALEXANDRIA, Va., April 17, 2001 (PRIMEZONE) -- ChainDrugStore.net today announced that training is underway for major suppliers on how to use the site's state-of-the-art wizards to cost-effectively develop messages and easily integrate them into ChainDrugStore.net. Over the last month, ChainDrugStore.net's technical staff has provided training to Bristol-Myers Squibb, Pfizer Consumer, Procter & Gamble, PureTek, Rexall Sundown, Roche and Syratech.
ChainDrugStore.net is the new online infomediary for the $400 billion retail chain drug store industry. More than 90 retailers representing $255 billion in annual sales in 22,500 stores as well as major suppliers have signed on since December 2000.
"ChainDrugStore.net is the Web-based sales and marketing tool for suppliers," stated President and CEO Brad Mitchell. "Through ChainDrugStore.net, a supplier is able to create a multi-media, four-color message in under 15 minutes and instantly deliver it to a target audience for less than $200. And, unlike other communications methods, suppliers can receive reports from ChainDrugStore.net that allow them to determine the effectiveness of their promotions."
"By keeping it simple, staying industry-focused and requiring no IT investment from participating companies, ChainDrugStore.net is demonstrating the Internet's most fundamental promise -- to lower communication costs and thereby increase productivity and profits for retailers and suppliers," summarized Mitchell.
For more information, contact Vice President of Customer Development Doug Cross at (703) 837-8323 or Dcross@chaindrugstore.net, Vice President of Pharmacy Matt Erick at (703) 837-8322 or Merick@chaindrugstore.net or Vice President of Consulting Services Lee Rudibaugh at (703) 837-8324 or Lrudibaugh@chaindrugstore.net.
About ChainDrugStore.net: ChainDrugStore.net, based in Alexandria, Va., is the infomediary for the $400 billion chain drug store industry. It is a Web-based tool that reduces the cost of communicating between suppliers and retailers. ChainDrugStore.net is a wholly owned, subsidiary of the National Association of Chain Drug Stores.
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CONTACT: ChainDrugStore.net
Rae Nelson
(703) 837-8333
Rnelson@chaindrugstore.net