FRANKFURT, Germany, April 25, 2002 (PRIMEZONE) -- Fonecta Ltd, a leading Finnish directory service provider operating also in France, and Add2Phone, a leading developer of mobile marketing technology, today announced a partnership aimed at providing mobile directory media solutions to mobile network operators. As a result of the agreement, Fonecta Directory Service Platform, integrated with Add2Phone's Mobile Advertising Server, enables a high-volume and advanced directory solution with built-in support for permission marketing and location-based directory service.
"Fonecta is committed to offering mobile operators an advanced, scalable and fast directory service", said Timo Wallius, Vice President of Fonecta Ltd. "By partnering up with Add2Phone, we have brought a mobile media dimension to our core solution, Fonecta Directory Service Platform."
"Fonecta's mobile directory services represent best-of-breed solutions for mobile operators. For Add2Phone, this co-operation is a major step towards high-volume mobile marketing," said Mr. Esa Saukkonen, Vice President of Add2Phone. "With our integrated solution, Fonecta and its mobile operator customers can quickly generate new revenue from mobile marketing and enhanced directory services."
About Fonecta
Fonecta Ltd, formerly Sonera Info Communications Ltd, partners with operators, Internet service providers, portals and other service providers and public corporations to offer highly advanced directory solutions to its customers. The directory services offered by Fonecta include GSM, WAP and Internet-based directory services, operator- assisted and automatic directory services, and printed directories. For more information about Fonecta Ltd, please turn to www.fonecta.com.
About Add2Phone
Add2Phone is a global forerunner in software technology for the mobile marketing applications market. Our products include Mobile Advertising Server, Mobile Content Server and Mobile Competition Server. Add2Phone technology provides a proven and reliable growth path into advanced mobile services and m-Commerce. Add2Phone headquarters and research and development center is located in Helsinki, Finland. Add2Phone's European Sales office is located in Frankfurt, Germany. For more information on Add2Phone, visit our website at http://www.add2phone.com.
Contact Add2Phone
Mr. Esa Saukkonen, Vice President, Business Development Tel. +358 50 554 8400 E-mail: esa.saukkonen@add2phone.com Mr. Aki Snellman, Chief Development Officer Tel. +358 50 563 1397 E-mail: aki.snellman@add2phone.com Contact Fonecta Mr. Timo Wallius, Vice President, Electronic Directory Services of Fonecta Ltd. Tel. +358 40 507 3094 E-mail: timo.wallius@fonecta.com
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