STOCKHOLM, Sweden, June 12, 2002 (PRIMEZONE) -- Framfab in Germany launched a new portal for advertisors in collaboration with 3M Deutschland GmbH and selected partners to 3M. www.scotchprint.de displays for advertisers through image and text the wide potential for effective outdoor advertising, for example on vehicles, flooring and facades.
The Website was designed and implemented by Framfab Germany in collaboration with the other partners of the project. The launch of the new portal offers advertisers a new platform with practical ideas for outdoor advertising. Framfab Germany has the opportunity for additional contracts for the maintenance of the Scotchprint portal and a possible expansion of it.
As Dirk Hollstein, Sales Manager for 3M Commercial Graphics, puts it: "At the very beginning of the project we were looking for ideas for joint Internet activities with our channel partners. Framfab Germany has developed this portal concept for Out-of-home advertising, and we believe that it will contribute to making scotchprint.de a widely-known brand."
Framfab will also be working with 3M in conjunction with search engine optimization and implementation of a web-controlling tool.
According to Marcus Roseler, Project Manager at Framfab Germany: "We are looking forward to the further expansion of the portal. The motivation and participation of 3M in the original design and implementation has been exemplary. The creativity and expertise of both client and service-provider have been combined to produce excellent results."
For more information, please contact:
Marcus Roseler, Project Manager, Framfab Germany Phone: +49 2234 699 188, marcus.roeseler@framfab.de Joachim Brettschneider, CEO, Framfab Germany Phone: + 49 1782 449 292, joachim.brettschneider@framfab.de Dierk Himstedt, PR Manager, Framfab Germany Phone: + 49 2234 699 276, dierk.himstedt@framfab.de Anders Ekman, CEO, Framfab AB Phone: +46 8 41 00 10 00, anders.ekman@framfab.se Tobias Bulow, Group Communications Manager, Framfab AB Phone: +46 709 73 75 16, tobias.bulow@framfab.se
Framfab is a leading supplier of consulting services and business solutions based on Internet technologies. Our clients consists primarily of major multinational corporations, such as 3M, AXA, The Coca-Cola Company, Danske Bank, Electrolux, Ericsson, Hydro Texaco, I K E A, Kellogg's, Maersk Sealand, NEC Packard-Bell, Nike, Observer, Postbank, Quelle Versicherungen, SAAB, Volvo Car Corporation, Volvo Group and UBS. Framfab operates in Denmark, France, Germany, the Netherlands and Sweden. The company is listed on the Stockholm Stock Exchange''s O-list (ticker FTID). For more information, please visit www.framfab.com
3M: www.3m.com is a multi-technology group with sales of $16 billion per year, 72,000 employees in over sixty countries, and customers in almost 200. The 3M-product range contains some 50,000 items covering every facet of life and work.
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