H & M Hennes & Mauritz: Sales Development -- October


STOCKHOLM, Sweden, Nov. 15, 2002 (PRIMEZONE) -- Turnover for the H&M Group (Other OTC:HMRZF) increased in October 2002 by 26 per cent compared with the corresponding period last year.

Sales increase per month in per cent excluding currency rate changes:


             1999/2000   2000/2001  2001/2002
                                             
December            19           7         10
January             13          22          8
February            27          16         16
March                5          27         16
April               18          15         12
May                 15          20         11
June                 7          21         19
July                10          18         18
August               3          26         16
September           22          34          8
October              5          18         26
November             8          20           

Whole year          12          20           

Sales development in the month of October will be published on December 16, 2002 at 8:30 CET.

Rolf Eriksen, Managing Director

Contact persons:


Carl-Henric Enhorning   +46-8-796 5410
Leif Persson            +46-8-796 1300

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The following files are available for download:


www.waymaker.net/bitonline/2002/11/14/20021114BIT00960/wkr0001.doc
www.waymaker.net/bitonline/2002/11/14/20021114BIT00960/wkr0002.pdf