NEWPORT BEACH, Calif., May 5, 2003 (PRIMEZONE) -- International Food Products Group, Inc. (OTCBB:IFPG) and House of Brussels Chocolates (www:brusselschocolates.com) will be marketing and distributing "Sonic the Hedgehog(R)" chocolate treats to major retail and distribution outlets at the same time that McDonalds (NYSE:MCD) is teaming with SEGA of America (SEGNY) to introduce "Sonic The Hedgehog" in its Happy Meal(R) program. The product will be sold through IFPG's national broker, Specialty Partners of Saint Augustine Florida. Specialty Partners is a division of Tree of Life (www.treeoflife.com), one of the world's leading marketers of nutritional and specialty foods. These attractive products will be counter displayed for impulse purchase in addition to colorful high-impact, free-standing point-of-sales pieces complete with "helpful hints" for Sega's video games.
The premiums will be supported by significant marketing campaigns from both McDonalds and SEGA throughout the US. Richard Damion - C.E.O. stated: "This promotion and all the additional publicity associated with the release of the new Sonic the Hedgehog Video Games would allow for expanded distribution in new retail outlets dramatically increasing sales potential for IFPG."
IFPG is the manufacturer and marketer of a variety of food products including "Got Fires(TM)", Just Popped(TM), Golden Choice 100% Columbian Roasted Coffee(R), Golden Choice "Ultra" Breath Strips(R), Golden Choice "Organic Harvest" Frozen Vegetables(TM) and other fine domestic and imported food products. IFPG is a public company trading on the OTCBB with the ticker symbol "IFPG." The Corporate Offices are at 180 Newport Center Drive, Newport Beach, CA, 92660, 1-800-941-2354, "www.goldenchoicefoods.com"
This press release contains "forward-looking statements" within the meaning of the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. These statements are not historical facts but instead represent only the firm's belief regarding future events, many of which, by their nature, are inherently uncertain and outside of the firm's control. It is possible that the firm's actual results and financial condition may differ, possibly materially, from the anticipated results and financial condition indicated in these forward-looking statements. The Company does not undertake, and specifically disclaims, any obligation to publicly release the results of any revisions, which may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such forward-looking statements. For a discussion of some of the risks and important factors that could affect the firm's future results, see the Company's reports that are filed and available through the Securities and Exchange Commission's Electronic Data Gathering Analysis and Retrieval system (EDGAR) at www.sec.gov.