CLOVIS, Calif., May 20, 2003 (PRIMEZONE) -- Pacific Sands Inc. (OTCBB:PFSD) is very pleased to announce that its House Bright direct response television commercial began its initial test run in West Palm Beach, Florida on Friday May 16.
Under the terms of a joint venture marketing agreement, MediaCorp Worldwide (MCW) has established an 800 number staffed by 24 hour operators to support sales of the product and handle all credit card processing, collecting and shipping to the end user. If the House Bright infomercial has a successful test run, MCW has the nationwide right to air the commercial at no expense to Pacific Sands as the company's exclusive direct response television retail outlet.
After their successful test run, a product similar to "House Bright" distributed by MediaCorp Worldwide, achieved sales in excess of $6 million in its first eight months of distribution.
In addition to the current House Bright infomercial, Pacific Sands has made initial contracts to produce a series of direct response commercials for the Eco One Spa and Eco One Pool products and is examining strategies for the introduction of its other consumer and pet products via direct response TV.
"We will target areas with high pool and spa concentrations with a multi-pronged approach of direct TV and retail sales working in conjunction with established retailers to launch these products on a region by region basis," stated Pacific Sands president Stanley Paulus.
"House Bright" is a nontoxic, all-purpose cleaning product based on the company's proprietary formulation made up of purified water, coconut, fatty acids and enzymes. Research and product testing have shown "House Bright" to be effective in cleaning nearly every household surface.
To take advantage of Pacific Sands House Bright direct TV special offer (a three month supply of House Bright for only $19.95), visit www.pacificsandsinc.com or call 1-800-348-8876.
About Pacific Sands
Pacific Sands, Inc. develops environmentally safe, nontoxic cleaning and water treatment solutions for industrial, and consumer products. Its core, nontoxic products have applications ranging from home spas, pools, cleaning and pet care products to water towers, factory holding ponds and wastewater treatment solutions.
About MediaCorp WorldWide
Launched in 1995, MediaCorp Worldwide has become one of the leading development and distribution companies in the U.S focusing on innovative products with short-form infomercials. Website: www.mediacorpworldwide.com/.
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The statements contained in this release and statements that the company may make orally in connection with this release that are not historical facts but are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected in the forward-looking statements, since these forward-looking statements involve risks and uncertainties that could significantly and adversely impact the company's business. Therefore, actual outcomes and results may differ materially from those made in forward-looking statements.