BuyMagazine's July Issue Features Jennifer Garner

Issue Launches Exclusive `Daredevil' Sweepstakes Giveaway of a Triumph America Motorcycle


ALISO VIEJO, Calif., July 1, 2003 (PRIMEZONE) -- The July issue of BuyMagazine, a monthly direct response publication featuring entertainment and technology articles as well as popular products from Buy.com, hits consumers' mailboxes today. The issue features the sexy and strong Jennifer Garner as well as an exclusive interview discussing the release of Daredevil to DVD and video. The feature article also includes an interview with co-star actor Colin Farrell. Readers will also have a chance to win a Daredevil Triumph Motorcycle as seen in the movie.

Jennifer Garner has emerged as one of Hollywood's most sought-after actors stemming from her popular role on the ABC hit show Alias. Prior to Alias, Garner's film credits include Pearl Harbor, Deconstructing Harry, Washington Square and Dude, Where's My Car?.

In addition to the exclusive interview with Jennifer Garner, the July issue of BuyMagazine features an inside look at How to Lose a Guy in 10 Days starring Kate Hudson and Matthew McConaughey. A regular monthly section called The Review Crew gives the inside scoop on the market's hottest video games including Wolverine's Revenge and Jurassic Park: Operation Genesis. Other informative articles including Get In Control, Networked DVD Players, Introducing Intel's Centrino and Fun With Photo Printers, give readers inside information about the newest consumer electronics and computer accessories.

"This month's issue is a perfect example of how integrated media can work for advertisers," said Stew Duncan, president and publisher of BuyMagazine. "We tied the release of Fox's Daredevil on DVD to a giveaway of the Triumph Motorcycle as seen in the movie, and are now running the promotion in the magazine and on the Buy.com website. It caught the attention of Entertainment Tonight, who is airing a segment featuring the magazine and promotion. It is definitely creating a buzz around the issue."

The Daredevil Sweepstakes Giveaway begins with the July issue of BuyMagazine. BuyMagazine recipients have a chance to win a Triumph America Motorcycle, similar to the motorcycle used by Colin Farrell's character Bullseye in Daredevil. See www.buymagazine.com for details. The offer expires August 31, 2003.

Another exclusive offer rewards BuyMagazine readers with a $5 savings off any purchase of $75 or more good in all stores. See www.buymagazine.com for details. This offer expires July 31, 2003.

Other features in this month's issue include the regular "Hot Picks Top 10" list highlighting top products in a variety of popular categories, including music, videos, books, computers, games, cellular products and more.

BuyMagazine created a buzz in the entertainment world since instituting celebrity covers and exclusive feature articles in January 2003. The April issue, featuring exclusive photos of Academy Award(r)-winning artist Eminem, took the entertainment industry by storm, garnering attention from Entertainment Tonight, MTV and VH1, and greatly increasing the magazine's subscriptions. Cover celebrities include Matt Damon, Reese Witherspoon, Jennifer Love Hewitt, Eminem, Leonardo DiCaprio, Halle Berry and most recently Jennifer Garner.

To see the July issue and subscribe to BuyMagazine, interested readers should visit www.buymagazine.com.

About BuyMagazine

BuyMagazine is a monthly direct response magazine providing access to over 1 million cool products, the latest technology and entertainment reviews, special offers and discounts. By integrating stimulating content, BuyMagazine reaches core buyers with relevant purchasing information and the latest technology and entertainment products within a visually engaging format. Current monthly circulation is 600,000 and is expected to grow to over 1 million in 2003.



            

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