Invisa Enrolls in Investrend Shareholder Empowerment Program


NEW YORK, July 29, 2003 (PRIMEZONE) -- Invisa, Inc. (OTCBB:INSA) has enrolled in the unique shareholder empowerment platform administered by Investrend Communications, Inc., a provider of financial intelligence programs.

Benchmark analyst coverage will be initiated by Investrend Research analyst Jonathan Kolb. The company, along with the analyst, will also be participating in Investrend Broadcast's Company of the Week(tm) webcast in partnership with ON24. Investrend Research is located on the Web at http://www.investrendresearch.com.

Invisa, Inc. is commercializing the patented InvisaShield(tm) technology, which was developed through a commitment of millions of dollars and a decade of research and development. InvisaShield(tm) represents a new generation of presence sensing technology offering the potential to significantly impact the multi-billion-dollar life safety and security industries, which currently rely upon older technologies.

For many applications, InvisaShield(tm) has provided novel presence sensing solutions, as well as operational advantages such as increased design and application flexibility, larger and more dependable sensing zones, greater effectiveness and reduced maintenance and down-time. The Company initially introduced products for safety applications in the powered closure industry and is currently further expanding into the household, industrial, commercial and governmental security markets.

For more information, visit http://www.invisa.com

An InvestorPower(tm) page has been created regarding the company at http://www.investrend.com/company/list.asp?sPathParam=yes.

Jon Kolb is a member of the Association for Investment Management & Research (AIMR) and the Boston Security Analysts Society. He is a Level III Candidate in the Chartered Financial Analyst (CFA) Program and a candidate for the American Society of Appraisers' Business Valuation certification. Mr. Kolb's security analysis experience covers the equity, fixed income and options capital markets, as well as investment banking and institutional investment management. He served as Securities Analyst at a boutique investment-banking firm providing valuation opinions, due diligence, research coverage and other financial advisory services to public and privately-held middle-market and micro-cap companies. Previously he held Associate positions at Lehman Brothers and Morgan Stanley and served an apprenticeship to a market maker on the floor of the Chicago Board Options Exchange. Mr. Kolb received an MBA in Finance from the Weatherhead School of Management at Case Western Reserve University and a Master of International Management degree in Global Finance and Latin American Emerging Markets from Thunderbird, The American Graduate School of International Management.

Investrend Research has been the leading independent equity research publishing and distribution program since 1996, with over 65 AIMR-qualified professional analysts posting more than 550 reports to date. Anyone may enroll a company in the Investrend platforms. Enrollment fees for the Benchmark Research platform is $13,800 per annum, and the Company of the Week(TM) program, which provides shareholders with a dynamic view into the company's operations and a key executive, is listed at $2,485. These enrollment fees are being paid by the company. Analysts are paid in advance for their initial reports by Investrend Research to limit or eliminate pecuniary interests, and no one associated with the program may own or trade in the equities of companies under coverage.

The Dow Jones (NYSE:DJ) Newswires has stated that independent research has been growing in credibility over the past 18 months, specifically citing Investrend Research, and the Paulson Investment Company unit of Paulson Capital Corp. (Nasdaq:PLCC), whose executives head the National Investment Banking Association, now includes a strong recommendation for independent coverage in its investment banking contracts with public companies.

According to the New York Times, a survey by Charles Schwab & Co. reveals an astounding 78 percent of active stockholders now "value research from independent firms over analysis by Wall Street firms with financial ties to the companies they are rating." A survey at Investopedia reveals that 84.81% of investors say that "legitimate fee-based research is objective and useful," and 77.22% say that a company that enrolls for "legitimate fee-based research is making a positive statement about its investment potential."

Anyone interested in receiving alerts regarding Invisa research or webcasts should e-mail info@investrend.com with "INSA" in the subject line, or click on http://www.investrend.com/contact.asp.



            

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