Ceristar Enrolls in Investrend Shareholder Empowerment Program


NEW YORK CITY, August 11, 2003 (PRIMEZONE) -- Ceristar, Inc. (OTCBB:CTRI) has enrolled in the unique shareholder empowerment platform administered by Investrend Communications, Inc., a provider of financial intelligence programs.

Benchmark analyst coverage will be initiated by Investrend Research analyst Kipley J Lytel, CFA. The company, along with the analyst, will also be participating in Investrend Broadcast's Company of the Week(tm) webcast in partnership with ON24. Investrend Research is located on the web at http://www.investrendresearch.com

CeriStar, Inc., is an IP Network Services Provider (IP-NSP), leading the convergence of voice, video and data by providing leading-edge applications and communications services to residential, commercial and municipal concerns through reliable, fast and intelligent IP networks.

The Company is a leader in designing, engineering and managing converged IP networks which create significant productivity enhancements and cost efficiencies and offers exciting feature advantages by integrating telecom, Internet, video and other services and applications over a single line of fiber and utilizing their converged IP technology platform.

For more information, visit http://www.ceristar.com

An InvestorPower(tm) page has been created regarding the company at http://www.investrend.com/company/list.asp?sPathParam=yes.

Kipley J. Lytel, CFA is a partner with Montecito Equity Partners & Montecito Capital Management. He previously was employed as a lead sell-side securities analyst for M.L. Stern & Company, Beverly Hills. He also has performed buy-side analyst coverage functions for two hedge funds, Pacific Strategic Fund Group and DD Capital Management. Mr. Lytel is a member of AIMR and the Los Angeles Society of Financial Analysts (LASFA), serves as a Senior Grader for AIMR's CFA Examination and has been a Regional Expert for AIMR's advisory panel on investment management. He received his MBA with Honors from the Peter F. Drucker School of Management at Claremont Graduate University.

Investrend Research has been the leading independent equity research publishing and distribution program since 1996, with over 65 AIMR-qualified professional analysts posting more than 550 reports to date. Anyone may enroll a company in the Investrend platforms. Enrollment fees for the Benchmark Research platform is $13,800 per annum, and the Company of the Week(tm) program, which provides shareholders with a dynamic view into the company's operations and a key executive, is listed at $2,485. These enrollment fees are being paid by the company. Analysts are paid in advance for their initial reports by Investrend Research to limit or eliminate pecuniary interests, and no one associated with the program may own or trade in the equities of companies under coverage.

Anyone interested in receiving alerts regarding Ceristar research or webcasts should e-mail info@investrend.com with "CTRI" in the subject line, or click on http://www.investrend.com/contact.asp.



            

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