Strategic Partnership with DigiLava Prepares Local Area Yellow Pages for Nationwide Sales


SAN FRANCISCO, Calif., Dec. 1, 2003 (PRIMEZONE) -- DigiLava, Inc. (Pink Sheets:DGLV), a leading San Francisco-based Application Service Provider of rich-media direct response marketing, partners with Local Area Yellow Pages, Inc., a comprehensive and invaluable Business Portal that allows consumers to quickly access local online business information. The strategic relationship is paying off for Local Area Yellow Pages, as the company is now poised to launch nationwide sales. DigiLava has engineered customized and user-friendly applications to support Local Area Yellow Pages' expected large customer base.

Details of the partnership between DigiLava and Local Area Yellow Pages, called for DigiLava to design the company's advanced online Internet infrastructure. The framework, put in place by DigiLava, will make Local Area Yellow Pages the premiere search engine for consumers to seek out local businesses. Businesses nationwide can now "plug into" the power of Local Area Yellow Pages complete Business Internet Package, providing unlimited dial-up Internet access, a custom business website, a featured business listing, automatic submission to major search engines, and a professional email solution. The search engine-friendly web sites engineered for Local Area Yellow Pages' members assure those businesses the ability to captivate end-consumers locally over the World Wide Web.

The system will soon be put to full use as Local Area Yellow Pages is currently in the process of launching nationwide sales. "The proprietary technology platform we have developed for Local Area Yellow Pages empowers end-consumers with the ability to quickly search for their local businesses, while also integrating Local Area Yellow Pages' complete Business Internet Package to businesses nationwide," commented Mr. Baldwin Yung, President and CEO of DigiLava, Inc.

About DigiLava

Founded in 1998, DigiLava, Inc. is a leading San Francisco-based Application Service Provider (ASP) of permission-based digital direct response marketing and communications that offers empowering technology to direct marketers, web publishers and advertisers. The Company's core products and services enable clients to optimize their marketing and advertising campaigns by effectively delivering and tracking online video enhanced rich-media promotions, newsletters, PR & IR releases, and distance learning, including purchases, pass-along and new customer acquisition.

Additional information about DigiLava available at: www.digilava.com.

About Local Area Yellow Pages

Nationwide Local Area Yellow Pages is America's choice for local business' searches on the World Wide Web. Local Area Yellow Pages is a comprehensive and invaluable Business Portal that allows consumers to quickly access local and online business information, including maps, links to featured business websites and other valuable tools and resources. The Company's website is continually updated and improved to ensure a simple and friendly experience for users. Local Area Yellow Pages' full Internet service, Business Internet Package (BIP), empowers businesses with a quick, easy, and affordable way to create a web presence and maintain local brand awareness. BIP offers Unlimited Internet Access, Featured Listing, Business Web Sites, Business Email System, Automatic Search Engine Submission, and Members-Only Promotions.

Additional information about Local Area Yellow Pages available at: www.localyp.com.



            

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