COSTA MESA, Calif., Dec. 12, 2003 (PRIMEZONE) -- With the college bowl season less than a week away and the NFL playoffs around the corner, there is a greater demand for quality football news and insight. For this reason, fans are flocking to Football.com (www.football.com) to tap into one of the Web's best sources for football information.
The site's staff is well-connected in the world of pro and college football and often has the inside scoop on news items before those stories reach other outlets.
"The difference between the best team in the league and the worst is very minute," said D.J. Boyer, editor of Football.com. "A couple of injuries or players who suddenly become hot can make all the difference in the world. Football.com gets inside the action and into the locker room where the decision makers give us insight as to how their respective teams are performing."
According to Boyer, there will be a wealth of information and features available on the site for the months of December and January.
"Football.com will once again offer its bowl predictions in a special three-part series in which each game will be analyzed from top to bottom. Our staff will assess the strengths and weaknesses of each team, and give predictions for each bowl game," said Boyer. "As for the NFL playoffs, our staff will offer predictions straight up and against the spread, while supplying readers with quotes from inside the locker rooms."
Once regarded as one of the Web's best kept secrets, Football.com has seen a surge in traffic due to a fast spreading word of mouth by the fans that rely on it for updates. More than three-quarters of a million unique football fanatics visit Football.com each month to take advantage of all that is available. The site is easy to navigate and attractive to view; both compliments to Football.com's strong reputation for delivering every available bit of relevant news in a timely fashion.
"We cater to the needs of die-hard football fans by bringing them everything they could ask for," added Boyer.
Founded in 1997, Football.com has captured an audience of fans that generate over four million page views a month during football season. The site offers compelling free content to its users from an independent and unbiased viewpoint, covering all levels of the sport, from Pop Warner to professional leagues.
The interactive component of Football.com provides bulletin boards, football-related classifieds, and a wealth of links to team and fan sites alike.
According to Doug Miller, general manager of BigAd.com, the interactive agency representing Football.com, "Because of the niche site traffic that is naturally drawn to the Football.com domain, content partners and site sponsors are able to reach a targeted and captive audience by partnering with Football.com." Said Miller, "We offer custom campaigns and integrated sponsorships to advertisers and content providers that are uniquely suited to their needs and budgets."
About Football.com
Football.com (Everything Football, All the Time) is the only site on the Internet dedicated to the true fans - the ones who eat, drink and sleep football; fans who paint their faces the colors of their favorite teams and endure harsh climates to support those teams no matter what the circumstances.
About BigAd.com
BigAd.com is a web-marketing agency focused on sports and entertainment websites and serves over 300 million advertiser impressions monthly for its clients. In addition to representing Football.com, BigAd.com's clients include Baseball.com, eWrestling.com, Basketball.com, fftoday.com, Game-revolution.com, Rajahwwf.com and Keenspot.com .