Powerful Anti-Piracy Technology is Now Available from USA Video Interactive Corp.


OLD LYME, Conn., Jan. 14, 2004 (PRIMEZONE) -- USA Video Interactive Corp. (USVO) (OTCBB:USVO) (TSX Venture Exchange:US)(BSE/Frankfurt:USF) (http://www.usvo.com/)announced today that MediaSentinel, Version 1.0, a suite of software based upon the Company's proprietary patent-pending core content protection technology, has been released and is available for licensing. MediaSentinel will be useful to a variety of interests, allowing each of them to embed information within video content, such as information about its ownership, date of transmission, the unique IP (Internet Protocol) address of the recipient, etc. MediaSentinel watermarks are invisible to human perception, allowing the integrity and quality of video content to be maintained. At the same time, MediaSentinel watermarks are extremely robust and highly resistant to a wide variety of image processing attacks that pirates might use in an attempt to remove the watermark.


 MediaSentinel 1.0 contains three software products:

 -- A MediaSentinel Generator software application used to encode
    watermarks into video content.
 -- A MediaSentinel Reader software application used to evaluate,
    decode and extract the identifying information from content
    encoded with the Generator.
 -- A MediaSentinel Software Development Kit (SDK) used by developers
    to integrate MediaSentinel digital watermarking capabilities into
    their products and service platforms.

MediaSentinel Version 1.0 harnesses the power of Microsoft(r) DirectX(r) technology, enabling developers using Microsoft digital media technologies to benefit immediately.


 USA Video Interactive Corp. has license, distribution and support
 programs for MediaSentinel technology, including:
 -- A MediaSentinel OEM & Reseller Program granting third parties the
    license to use MediaSentinel technology for internal development
    purposes, and the ability to resell MediaSentinel technology with
    their own products and services.  Reseller pricing is tiered,
    based upon volume commitments.  Technical support and software
    maintenance programs are available from USA Video Interactive Corp.
 -- A MediaSentinel End User License Program with a comprehensive
    agreement detailing the parameters of use for users of
    MediaSentinel applications software.
 -- An annual MediaSentinel Technical Support and Software Maintenance
    Program with a comprehensive agreement allowing licensees access
    to the most current versions of the MediaSentinel technology and
    extending technical support over the duration of the agreement.

Rampant piracy has thrust concerns over content protection to the forefront of several media industry sectors. Accordingly, USVO is accepting licensing inquiries and has already begun working with interested third-party developers. Content developers, such as movie studios and TV programmers; service providers, including cable, satellite and broadband telecoms; and makers of infrastructure products and technologies for the distribution of digital video content, can each add value to their products and services by incorporating MediaSentinel technology. A MediaSentinel product data sheet and other product information are available from USA Video Interactive Corp., by visiting the Company's web site. Additional product and technical information, as well as details of its licensing and reseller programs, are available by contacting the Company directly.

About USA Video Interactive Corp.

USVO is a developer and supplier of Internet media delivery services, systems, and innovative end-to-end solutions. The Company developed its StreamHQ(tm) architecture to provide a wide range of business customers with value-added media delivery services. USVO holds the pioneering patent for store-and-forward video, filed in 1990 and issued by the United States Patent and Trademark Office on July 14, 1992; it has been cited by at least 165 other patents. USVO holds similar patents in Germany, Canada, England, France, Spain, and Italy. For more information, visit www.usvo.com.

The press release may contain forward-looking statements. Actual results may differ materially from those projected in any forward-looking statements. Investors are cautioned that such forward-looking statements involve risk and uncertainties, which may cause actual results to differ from those described.

The TSX Venture Exchange (TSX) has not reviewed and does not accept responsibility for the adequacy or accuracy of this release.



            

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