ALISO VIEJO, Calif., Feb. 2, 2004 (PRIMEZONE) -- Buy.com, Inc.(r), The Internet Superstore(tm), today unveiled a new cellular store on its website. The new cellular store provides online shoppers with a comprehensive selection of virtually every cell phone on the market, and a wide variety of phone plans from every major carrier.
Buy.com's new cellular store includes nationwide carriers Sprint PCS, T-Mobile, AT&T Wireless, Nextel and a pre-paid solution from Liberty Wireless as carrier options on the Buy.com site. Soon to be added to the roster of additional nationwide carriers will be Verizon and Cingular, creating one of the most comprehensive lists of carriers of any online reseller. Cell phone equipment will be available from all leading manufacturers including Nokia, Motorola, Ericsson, Samsung, Handspring, and more.
"The comprehensive and robust selection of phones and service plans that we are offering will set us apart from any of our competitors," said Scott Reedy, vice president of merchandising for Buy.com. "We have created an all-inclusive destination where online shoppers can quickly and efficiently compare prices from all the major carriers while selecting from an incredible variety of phones. This is truly one of the few stores online where you can compare side-by-side all the phones and plans available. No hassle, no negotiations - they can find all of the information that they're looking for right here."
The new store will launch with special promotions for Buy.com shoppers, such as free shipping, free phone packages and cash back offers.
Buy.com will also perform the service of number portability for customers with a simple and hassle-free system. The majority of phones are processed and shipped within 48 hours, and customers can easily track their order online. In addition to online tracking, Buy.com will also offer a toll free number for Cellular phone order processing.
About Buy.com
Buy.com(r), The Internet Superstore(tm), offers its over 6 million customers more than 1.5 million products in a range of categories including computer hardware and software, electronics, cellular products and services, music, DVDs, books, toys and more. Individuals and businesses can shop quickly and easily at Buy.com 24 hours a day, 7 days a week. Buy.com was named one of the Top 50 web sites in 2002 and 2003 by Internet Retailer, the top performing site on Gomez Inc.'s E-Holiday Shopping 2002 Index in the music, electronics and books category (December 2002), "Best Overall Place To Buy Mobile Devices" (January 2002), "Best E-Commerce Site" by PC World magazine (June 2001), "Best Overall Place To Buy" by Computer Shopper Magazine (January 2001), a "Best of the Web" in the computer and electronics category by Forbes Magazine (spring 2000 and fall 2000), and the No. 1 electronics e-tailer in the PowerRankings by Forrester Research, Inc. (November 2000). Buy.com, founded in June 1997, is located in Aliso Viejo, California. For more information, visit www.buy.com. Buy.com(r) and The Internet Superstore(tm) are trademarks of Buy.com, Inc.