TeliaSonera: NetCom reducing SMS price by 21 percent for prepaid customers


STOCKHOLM, Sweden, Feb. 27, 2004 (PRIMEZONE) -- From 1 March, TeliaSonera's subsidiary, NetCom, is reducing its SMS prices from NOK 1 to NOK 0.79 per text message.

"Competition on the Norwegian mobile market is getting a lot harder. NetCom's customers should always know they will get more for their money with us than with our competitors. NetCom gives its support to the competition which benefits the customers," says Barbara Thoralfsson, President of NetCom.

The price reduction totals NOK 80 million annually based on the number of SMS texts currently being sent. This latest move means that, based on a full year, NetCom has reduced prices for its customers with over NOK 0.4 billion since 1 June 2003.

"Over 45 percent of the mobile customers in Norway use prepaid cards and text messaging is highly important to this group. With this price reduction, we're making our offer even more attractive among customers who prefer prepaid cards," concludes Barbara Thoralfsson.


 For further information journalists can contact: 
 Guri Wormdahl, Communications Director, NetCom
  tel +47 934 34 200
 
 Bjoernar Storeheier, Press Officer, NetCom
  tel +47 932 06 789

Forward-Looking Statements

Statements made in the press release relating to future status or circumstances, including future performance and other trend projections are forward-looking statements. By their nature, forward-looking statements involve risk and uncertainty because they relate to events and depend on circumstances that will occur in the future. There can be no assurance that actual results will not differ materially from those expressed or implied by these forward-looking statements due to many factors, many of which are outside the control of TeliaSonera.

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http://www.waymaker.net/bitonline/2004/02/27/20040226BIT00270/wkr0001.doc

http://www.waymaker.net/bitonline/2004/02/27/20040226BIT00270/wkr0002.pdf