CHATSWORTH, Calif., April 5, 2004 (PRIMEZONE) -- Alera Technologies, developer and manufacturer of Advanced DVD and CD Recording and Digital Imaging Solutions, announces a marketing partnership with Argraph Corporation focusing on the unique needs of the Photo Specialty Channel. Photo Specialty dealers provide dedicated products and services for the entire photo industry. Argraph Corporation, a pioneer in digital photography equipment and a leader in serving Photo Specialty Dealers, is one of the top imaging distributors in the nation.
"Argraph, with a rich 50 year history built on understanding the photo specialty dealer, outstanding service, and being a technology leader (they introduced their first digital camera back in 1995), has been selected to present Alera Technologies' Prosumers' Choice products to the Photo Specialty Channel," said Perry Solomon, President and CEO of Alera Technologies. "It will be exciting to work with Argraph's uniquely knowledgeable field sales force to present Alera Technologies products to the Photo Specialty Dealers."
"Alera Technologies digital imaging solutions and tools for digital photography help take digital imaging to the next level and are ideal for our Photo Specialty Dealers. Aleratec's vision is a product roadmap for the future, making capabilities and features a reality that others have only talked about," stated Mark Roth, President of Argraph Corporation. "To be successful, we need vision and the ability to execute. Alera Technologies has demonstrated success in both areas and we are proud to have formed this marketing partnership."
Argraph will feature the new Digital Photo Copy Cruiser (Aleratec Part No. 310101) with a low Estimated Retail Price (ERP) of only $229 so that Digital Photographers all can enjoy the most convenient way to store and share digital photos.
The new Digital Photo Copy Cruiser now supports disc spanning at no additional cost. Disc Spanning allows you to copy seamlessly photo files from one disc to the next, and so on, copying photo memory cards of any capacity. Now photographers can copy the 1GB memory cards and beyond making the Digital Photo Copy Cruiser truly the Prosumers' Choice. Other Memory Card to CD Copiers are limited by the storage capacity of one 700MB CD.
Photos from each card can be added to the CD in multi-session format so the entire 700MB storage capacity of the CD can be used. The Digital Photo Copy Cruiser supports the following Digital Memory Card formats: CF Type I and II, SD, MMC, SM, MS, MS Pro, and Micro Drive. Each package contains the Software Suite, a USB cable, a 100-240v, 50-60Hz power adapter, and Users Guide.
The Digital Photo Copy Cruiser is equipped with a USB 2.0 port and can be connected to a computer and used as a 36x CD Recorder. An Award Winning Software Suite is included FREE! with purchase featuring Ahead Nero with a new user friendly wizard that simplifies the CD recording process with the use of mouse over direction and Ulead Photo Explorer providing an efficient way to transfer, browse, modify and distribute digital media. Photo Explorer is the all in one tool for owners of digital cameras, Web Cams, DV camcorders, scanners or anyone that wants a more effective way to manage digital media.
Alera Technologies has also added its new Mobile Cable Kit providing an additional source of power for the Digital Photo Copy Cruiser. Using the Mobile Cable Kit allows you to copy digital photos in your car, boat, or plane for safety, security and ease of distribution and your memory cards can be easily cleared for reuse. The new Mobile Cable Kit (Aleratec Part No. 240122) has a low Estimated Retail Price (ERP) of only $9.99.
About Argraph Corporation
Argraph Corporation and its subsidiaries are leading manufacturers and distributors of photographic and imaging products since 1953. Argraph is one of the top imaging distributors in the country with warehouses in New Jersey and California. Headquartered in Carlstadt, NJ with an additional full service distribution center in Fresno, CA, Argraph offers an efficient distribution network featuring rapid and complete delivery of over 7,000 products.
More on Alera Technologies
Alera Technologies is a leading developer and manufacturer of "Prosumers' Choice" solutions for the DVD and CD recording technology markets. Alera Technologies exciting new DVD and CD recording solutions are establishing a higher standard in the industry with professional strength solutions that are exceptionally easy to use and understand, creating the ultimate "out of the box" product experience. Perry Solomon, President and CEO of Alera Technologies, is currently serving as Chair of the Optical Storage Technology Association (OSTA) Marketing Committee. Alera Technologies is headquartered at 21722 Lassen Street, Chatsworth, CA 91311. For more information visit http://www.aleratec.com. E-mail sales@aleratec.com. Toll Free Phone: 1-866-77-ALERA, Phone: 1-818-678-6900, or FAX: 1-818-475-5200.
The Alera Technologies logo is available at: http://media.primezone.com/prs/single/?pkgid=352