NetZero and Juno Internet Services Offer TrueSwitch to Consumers to Make the Jump to its Value-Priced ISPs Easier


WESTLAKE VILLAGE, Calif., April 8, 2004 (PRIMEZONE) -- United Online, Inc. (Nasdaq:UNTD), a leading provider of value-priced Internet subscription services, today announced that it has begun to offer TrueSwitch, a seamless way to change Internet Service Providers (ISP) without losing stored e-mails, addresses and bookmarks. With the introduction of TrueSwitch, the company has made it even easier and convenient for consumers to switch to NetZero or Juno from other higher priced ISPs. TrueSwitch is developed by Esaya, Inc. and is currently available for free to all new NetZero and Juno users who sign-up for either of the companies' Platinum or accelerated dial-up services.

"We have made it even easier for users to make the switch to NetZero and Juno by implementing the TrueSwitch platform," said Brian Woods, EVP and chief marketing officer of United Online, Inc. "TrueSwitch eliminates the hassle of transferring over e-mails, addresses and personal data with a few simple key strokes."

"We are very excited that United Online, Inc. has chosen to offer TrueSwitch services to its customers. Increasingly, ISPs need to focus on attracting customers from their competitors. TrueSwitch delivers an automated, easy-to-use and comprehensive solution to overcome all of the major barriers faced by end-users in switching ISP accounts," said Thomas Isaac, CEO and founder of Esaya, Inc.

TrueSwitch is a great way to ensure that the transition to NetZero or Juno from another ISP will be quick and hassle free. Whether your information is stored at the web site of your old ISP or in an application on your computer, TrueSwitch copies and transfers the e-mail address book and saved e-mail messages to your new NetZero or Juno account. The technology also notifies all your contacts of your new NetZero or Juno e-mail address and provides e-mail forwarding on the old e-mail account to the consumer's new e-mail address for up to 30 days. In addition, TrueSwitch can even help consumers cancel their old Internet service.

The value-priced NetZero Platinum and Juno Platinum Internet access services each offer high-quality Internet connections for only $9.95 per month -- less than half the price of other premium-priced standard services from AOL, EarthLink and MSN.(1) These easy-to-use services also include web-based e-mail with 10 MB of email storage, direct access to the Internet, reliable connections, compatibility with popular instant messaging programs, and features such as easy access to search engines, news and sports headlines, shopping, and financial services.

NetZero HiSpeed and Juno SpeedBand offer all the features of the Platinum services along with web surfing at up to five times the speed of standard dial-up(2). Using next generation technology, NetZero HiSpeed and Juno SpeedBand work from any standard phone jack and do not require any new hardware to provide an accelerated dial-up Internet surfing experience. These services cost $14.95(1) per month, can be downloaded in five minutes at www.netzero.com and www.juno.com, and include a pop-up blocker and 25 MB of email storage.

(1) Additional phone and live tech support charges and usage restrictions may apply. References to competitors' pricing and savings amounts based on standard monthly rates as of 04/01/04.

(2) NetZero HiSpeed and Juno SpeedBand do not increase the transmission speed of files or attachments, including music or video.

About United Online

United Online, Inc. (Nasdaq:UNTD) is a leading provider of value-priced Internet subscription services through a number of consumer brands, including NetZero and Juno. The company's standard services are offered at less than half the standard premium prices of its major competitors and are available in more than 6,500 cities across the United States and in Canada. United Online is headquartered in Westlake Village, CA, with offices in New York City, San Francisco and Hyderabad, India. For more information about United Online and its Internet access services, please visit www.untd.com.

About Esaya, Inc.

Esaya, Inc. is the leading developer of Customer Account Migration Solutions and is the only company to offer a comprehensive ISP switching platform. The innovative TrueSwitch Platform is robust and offers rapid deployment time to its clients who have a powerful array of features to choose from. The company's corporate headquarters is located at 3 West 18th Street 6th Floor, New York, NY 10011; Phone: 212-206-0261. For more information on Esaya's TrueSwitch platform, please visit www.trueswitch.com.



            

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