BELLEVUE, Wash., April 28, 2004 (PRIMEZONE) -- Y3K Secure Enterprise Software, Inc., (OTCBB:YTHK), an end-to-end unified communications and technologies company serving the small to medium sized business market, announced today the completion and launch of ConsumerFirstShopping.com, the online shopping club offered by Consumer First, a national financial services and consumer marketing company.
Y3K and its technology partners developed the transaction management software that aggregates merchants and tracks online transactions. The custom, server-based, enterprise software package licensed to Consumer First provides powerful network infrastructures for data management and manipulation, site search and navigation, affiliate tracking and communication requirements. The system catalysts provide software applications that are readily administered and managed by Consumer First and its national sales team.
The design of the transaction management software is part of a licensing agreement through which Y3K receives a percentage of the commissions paid by the merchants in the affiliate program and a percentage of the merchant sign up fee. Currently, ConsumerFirstShopping.com has over 100 merchants, and is expected to grow through the 7,000 member national sales force of Consumer First. The built in "buyers club" of more than 45,000 registered cardholders and advocates of Consumer First can choose from popular name brands ranging from Avon and Blue Nile Jewelry to Disney, Dell Computers and Petco. This Consumer First model is an historical first in which consumers receive benefits when consumers spend at any of the businesses within the network.
"We are very pleased with the functionality of the custom transaction management software developed by Y3K and its technology partners," stated Stuart Graham, CEO of Consumer First. "We unveiled the network this past weekend to our sales force and members, and they found the system very easy to use and they are excited about selling the program to businesses across the nation."
To view ConsumerFirstShopping.com, please email support@consumerfirstshopping.com for a guest log in.
About Y3K Secure Enterprise Software, Inc. (www.ythk.com)
Y3K is a provider of complete end-to-end unified communication technologies for the small-to medium business market, both nationally and internationally. Y3K brings customers the power of secure next-generation voice services, instant messaging, data transfer, Internet, conference calling and enterprise software through user-friendly solutions that meet fast-evolving communication needs. Through the seamless integration of web-based telecommunications and cutting-edge software technology, Y3K solutions break down distance, time and media barriers, giving customers the freedom to communicate anytime, anywhere-across multiple mediums. Y3K has offices in Seattle and Bellevue, Washington.
About Ecuity Advanced Communications (www.ecuity.net)
A subsidiary of Y3K, Ecuity Advanced Communications (formerly Fox Communications) is a leading provider of complete communication solutions for businesses and residential users. Since 1987, Ecuity Advanced Communications has combined a passion for working closely with customers along with an intensely practical approach to innovations that give them new freedom to communicate. Every day, business and families throughout the Northwest count on Ecuity Advanced Communications to stay in touch with their world-anytime, anywhere.
From long-distance plans, Internet services, conference calling, instant messaging and data transfer to next-generation voice services, Ecuity Advanced Communications crafts the perfect communications package for each customer's needs-even as they evolve.
About Consumer First (www.consumer1st.com)
Consumer First is a national financial services and consumer marketing company. Based in Ohio and Texas, Consumer First has developed a business model which integrates breakthrough technology, consumer marketing and merchant marketing fees to create true residual income for their Consumer Advocates and true loyalty for participating merchants. Consumer First's customized software and payment process enables them to offer refunds to consumers at participating merchants nationwide when they use their existing Visa or Mastercard. It also offers those same individuals the opportunity to become Consumer Advocates and create residual income by enrolling other consumers to enjoy the benefits of becoming a Consumer First customer.
This report includes "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. The information in this news release includes certain forward-looking statements that are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including statements as to the future performance of the company. Although the company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, product development acceptance, and the impact of competitive services and pricing and general economic risks and uncertainties.