`It Only Takes A Moment To Score' -- A New Book That Says Integrity is Critical to Achieving Success in Business


WASHINGTON DC , June 29, 2004 (PRIMEZONE) -- "It Only Takes a Moment to Score", a new book based on the famous SCORE Method, is creating waves by advocating that integrity is the most critical element in the art of selling business ideas.

Written by successful entrepreneur, consultant, and business strategist, Robert Moment, the book provides insightful tools for achieving success in corporate America, based on the author's nearly two decades of experience in the corporate and federal sectors and the highly successful ideas-selling SCORE method he founded.

The new book provides the building blocks essential for small businesses to carve a niche for themselves in a highly competitive and aggressive world of business, through sales techniques that put emphasis on age-old values, rather than the anything-is-fair-in-business approach of some entrepreneurs.

"In this book, I have tried to impart the wisdom of the ages with a new slant," says Robert. "The book celebrates the core of the SCORE Method, which is selling with integrity. It graphically demonstrates the efficacy of the SCORE Method(TM), a multi-faceted concept that helps entrepreneurs sell business ideas with integrity by being their authentic, honest and reliable self."

"The key message of the book is that if a business is driven by the money motive alone, the benefits would be only short-term. However, if the art of selling is tempered with honesty and integrity, there are guaranteed long-term returns, because this approach wins the customer's trust, leading to long-standing, cordial customer relationships," says Robert.

"It Only Takes a Moment to Score" is aimed at helping budding entrepreneurs master the art of building relationships that lead to success; improve one's delivery to gain value and appreciation from clients and associates; focus on authentic selling and generate more than just profits; gain insights into developing actions and attitudes that empower one's business and acquire constructive behaviors that increase accessibility to key decision makers.

Robert's book is an invaluable guide to gaining tremendous advantage over competitors, and could well become every entrepreneur's best friend. It is a must-read book for anyone eager to make his or her business a success.

Based on years of study, the application and execution of Robert Moment's SCORE Method(TM) has proven to be one of the greatest idea-selling methods entrepreneurs can use. It strengthens and gives a solid foundation to all of a company's endeavors, improving client relationships and dramatically increasing sales as a result. Moment's innovative and improved strategy for a successful small business involves serving customers, respecting representatives, and contributing to the community at large.

"It Only Takes a Moment to Score" can be ordered online at http://www.sellintegrity.com.

About Robert Moment

Robert Moment is a successful entrepreneur, consultant, and business strategist, with nearly two decades of experience in the corporate and federal sectors. Founder of The Moment Group, Robert coaches and consults small businesses in his niche field of federal contracting.

Robert holds a Bachelor of Science degree in Business Administration. He makes his home in the Washington DC area, where he enjoys biking, exercising, basketball, traveling, reading, and visiting museums. If one would describe Robert it would be as an innovative, trendsetter who possesses excellent client focus, problem-solving proficiency and extraordinary listening skills.



            

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