Beneficial Health Receives Purchase Orders from CVS/Pharmacy for WillpowerRX


SALT LAKE CITY, July 13, 2004 (PRIMEZONE) -- Beneficial Holdings (Pink Sheets:BFHJ) is pleased to announce that they have received a first round of purchase orders from CVS/Pharmacy for their proprietary diet and weight loss formula called WillpowerRX.

WillpowerRX is a proprietary, cutting-edge formula designed to help people lose weight, suppress their appetites and reduce their cravings for carbohydrates naturally. (1) WillpowerRX is also ephedra free. WillpowerRX will be available at CVS/Pharmacy locations by August 15, 2004. For more information about WillpowerRX visit us online at www.WillpowerRX.com.

Beneficial's President, Harvey Carmichael said, "We are very excited that WillpowerRX will be available at CVS/Pharmacy locations shortly. We believe that the WillpowerRX formula can greatly help the 61% of Americans that are either overweight or obese to lose weight naturally and safely when taken as directed."

CVS/Pharmacy has been in business for over 40 years. CVS/Pharmacy has more than 4,100 stores in 34 states, nine distribution centers and regional offices across the country and a Store Support Center in Woonsocket, RI.

Beneficial Holdings is a cutting-edge, nutraceutical company based in Salt Lake City, Utah that has developed several unique lines of dietary supplements marketed under the name of Beneficial Health Systems. Beneficial's current product lines can be viewed at www.WillpowerRX.com, www.EnjoyRX.com, www.EnduranceRX.com and www.HerbalMuscle.com. Beneficial is committed to being a market leader and innovator within the nutraceutical field.

(1) These statements have not been evaluated by the FDA. This product is not intended to treat, cure or prevent disease.

This press release contains forward-looking statements, which are made pursuant to the Safe Harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements involve risks and uncertainties that could cause actual results to be materially different. Factors include, but are not limited to, available funding, market acceptance, competition, recruitment and retention of personnel, dependence on key personnel and certain risks associated with the projects in which the Company is engaged to complete and others. The forward-looking statements should be considered in light of these risks and uncertainties. The Company disavows any obligation to update or correct any of its forward-looking statements.



            

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