Comerxia Selected by Creative as International E-Commerce Partner

Comerxia Offers Global Expertise to Expand Strong Creative Brand Presence in Latin America


HOLLYWOOD, Fla., Aug. 25, 2004 (PRIMEZONE) -- Comerxia Inc., a leader in global e-commerce solutions, today announced that it has entered an agreement with Creative Technology Ltd., a worldwide leader in digital entertainment products for PC users. Through their agreement, Creative will utilize Comerxia's comprehensive technology, logistics and marketing platform to facilitate online sales for the company's expanding international customer base in Latin America -- specifically Brazil.

With worldwide headquarters in Singapore, Creative has earned global leadership status for its innovations in digital entertainment products that leverage the PC and the Internet.

"We have implemented a program with Comerxia as our international e-commerce partner based on the company's success in providing a strong e-commerce system and infrastructure in the Latin American market," said Ricardo Vidal, director of Latin America sales for Creative. "Comerxia's integrated e-commerce platform enables us to offer an aesthetic, seamless and comfortable experience for our online customers as we expand our market presence in Latin America."

In December 2003, AOL Latin America (Nasdaq:AOLA) included Comerxia in its regional portals to promote purchases from the United States. Comerxia's solution calculates all cross-border taxes and transport charges so customers only make one payment to receive the products on their doorstep. As a result, AOLA members in Mexico, Brazil and Argentina are now able to buy United States goods efficiently and hassle-free.

"We look forward to helping Creative Labs access the Latin American e-commerce marketplace," said Brent Rusick, CEO of Comerxia. "By leveraging Comerxia's solution, which rapidly resolves issues involved in global e-commerce and cross-border trade, we continue to help our customers effectively implement our logistical expertise to enhance their business opportunities in Latin America."

Earlier this month, Comerxia announced that data storage leader Iomega Corporation (NYSE:IOM) had also selected the company's technology platform, logistics and marketing services to acquire new international consumers quickly with little risk, at a very low cost.

Backed by United Parcel Service (UPS) Strategic Enterprise Fund and Syncom venture fund, Comerxia is an expert in addressing the inefficiencies associated with global e-commerce. The sites currently supported by Comerxia feature more than 40 world-class manufacturers, suppliers, retailers and e-tailers including Drugstore.com, Overstock.com and Ritz Camera.

About Comerxia

Comerxia, Inc., the leader in global e-commerce solutions, is backed by United Parcel Service (UPS) Strategic Enterprise Fund. Comerxia provides an integrated cross border trade experience for U.S. manufacturers, distributors and retailers to consumers in over 40 countries. For its business partners, Comerxia's logistics solution provides product categorization, import/export restriction management, documentation compliance, and built-in fraud protection. Comerxia's online advertising group offers vendors unsurpassed expertise in local customs, languages and online marketing to build brand awareness, drive traffic and increase conversion in foreign markets. For consumers, Comerxia's application assures international shoppers guaranteed price quotes, customer service in a local language, online order tracking, and door-to-door deliver service. For more information, please visit www.comerxia.com.

About Creative

Creative is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster(r) sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed NOMAD(r) Jukebox MP3 player. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere. www.creative.com



            

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