Bentley Sports Unveils New Expansion and Sales Plan


LUDLOW, Vt., Sept. 1, 2004 (PRIMEZONE) -- Bentley Sports Inc. (Pink Sheets:BESR) announced today that the company plans to open a minimum of 150 licensed golf facilities and certify 400 PGA Professionals at the top resorts and country clubs across the country. Bentley will conduct educational seminars for the PGA of America and introduce PGA Professionals from across the nation to Bentley's unique proprietary training system. Currently Bentley already works with numerous PGA Professionals at a number of golf courses and country clubs. This latest announcement is another step to share the innovative program with golfers across America through the prestigious stable of instructors in the PGA of America. Bentley Sports intends to combine its unique scientifically designed training process with the vast expertise and extensive network of the PGA of America. This combination should prove to be exceptionally fruitful, combining the lengthy and established tradition of hands-on experience of the PGA with the cutting edge technological innovation of Bentley Sports.

The company also plans to release a new product which will be revealed at the 2005 PGA Show. Bentley offers an entire suite of training tools that enhance the value of the training program and provide additional opportunities to further increase revenue. The sale and distribution of the new product and other training aids will both increase the effectiveness of the teaching program and add to the company's bottom line.

For more information on Bentley Sports, Inc., go to http://www.bentley-golf.com.

About Bentley Sports

Bentley Sports, Inc. (http://www.bentley-golf.com/) designs sports technology and provides sports education and training to PGA professionals, coaches, athletes and industry partners across the country. The Bentley Golf System is a comprehensive program that utilizes training, club fitting, club making, and equipment selection in conjunction with scientifically advanced biomechanics in order to optimize performance. Bentley has incorporated the latest advances in kinetic engineering and motion analysis to create an approach to teach the golf swing to all levels of players to help learn to hit the ball farther and straighter, in less time and with less effort.



            

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