DALLAS, Oct. 12, 2004 (PRIMEZONE) -- Rush Financial Technologies, Inc. (OTCBB:RSHF), ("RushTrade(R) Group") and eSignal, a division of Interactive Data Corporation (NYSE:IDC), a provider of streaming, real-time financial market data, news, analytics and decision-support tools, today announced that RushTrade has linked its direct access equities trading technologies to eSignal's decision-support applications.
eSignal's analytical software now connects to the online direct access instant order routing technologies from RushTrade and its retail brokerage division, RushTrade Securities, Inc. RushTrade users may now access alerts, advanced charting and analysis tools in the eSignal application that help them make more informed trading decisions and take instant action. In addition, customers are able to "paper trade" their accounts with eSignal, allowing users to test their trading ideas on "paper" first and learn which transactions produced favorable results.
"We joined forces with eSignal because we wanted to offer our customers a sophisticated charting package with the ability to customize formulas and back test strategies," said D. M. Rusty Moore, CEO of RushTrade Group. "We wanted our online trading technology linked to a package of advanced technical tools to offer a comprehensive trading platform to our clients. With eSignal, our retail and institutional customers can now get both real-time equities market data and direct-access order routing and execution from within a single screen for one of the best, most flexible real-time investing experiences."
"Teaming with RushTrade enables us to provide a comprehensive offering by combining the award-winning decision-support tools from eSignal with direct access trading technology developed by RushTrade," said Chuck Thompson, President of eSignal. "This pairing offers traders advantages designed to help them identify potential opportunities faster and execute trades more effectively."
RushTrade clients interested in the eSignal analytical software should visit www.esignal.com or call, toll free, 800.833.1228. To open a brokerage account with RushTrade, call 800.422.2004 or visit www.rushtrade.com
About eSignal:
The eSignal division (www.esignal.com) of Interactive Data Corporation (NYSE:IDC) (www.interactivedatacorp.com) is a leading global provider of financial and business information to professionals and active individual investors. Building on a 20-year legacy of delivering time-sensitive financial information, eSignal provides streaming, real-time market data, news and analytics. eSignal's suite of products includes eSignal(R), Advanced GET(tm), QuoTrek(R), MarketCenter(tm), and TahoeCharts(tm).
About RushTrade Group:
Rush Financial Technologies, Inc. operates through two primary subsidiaries:
RushGroup Technologies, Inc., RushTrade Group's financial technology development subsidiary, develops and operates proprietary real-time portfolio management software products, order management systems, direct-access trading software applications and data services center. Utilizing a number of proprietary technologies and its exclusive Direct Access Routing Technology (DART), RushGroup Technologies offers real-time market data platforms and direct access products to meet the needs of active online investors, semi-professional traders or institutional portfolio managers and traders.
RushTrade Securities, Inc, a wholly-owned subsidiary of RushTrade Group and a fully disclosed introducing broker/dealer and member NASD and SIPC, offers securities and online-brokerage services to its retail customers utilizing RushGroup Technologies software products. RushTrade Securities, Inc. customer trades are cleared through and customer accounts are held at Penson Financial Services, Inc. RushTrade Securities, Inc. is registered in all 50 U.S. states and accepts customers from most foreign countries. RushTrade customer accounts are self-directed and RushTrade does not provide advice or make trade recommendations.
RushTrade Group is headquartered in Dallas, Texas, and its common stock is traded on the OTC.BB Market under the symbol "RSHF." For more information about RushTrade and the RushGroup products, please visit www.rushtrade.com.
This press release includes statements that may constitute "forward-looking" statements, usually containing the word "believe," "estimate," "project," "expect" or similar expressions. These statements include that linking to eSignal will provide clients with one of the best, most flexible real-time investing experiences and that the eSignal/RushTrade Group pairing offers traders advantages that will help them identify potential opportunities faster and execute trades more effectively. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, continued acceptance of RushTrade Group's products and services in the marketplace, competitive factors, changes in regulatory environments, and other risks detailed in RushTrade Group's periodic report filings with the Securities and Exchange Commission. Rush Trade Group disclaims any obligation to update these statements for revisions or changes after the date of this release.
For further information, please contact Sharron DeLancey, Director of Investor Relations at (972) 450-6000.