CRESTLINE, Calif., Oct. 25, 2004 (PRIMEZONE) -- Fire Mountain Beverage Company (Pink Sheets:FRBV) announces today that it has completed product development of four premium spring water beverages, infused with vitamins and a purified water, that are ready to launch into the general market. The spring water beverages are lemon, grape, citrus and tropical fruit.
According to Sandra D. Thomas, Sr. VP of Product Development, "Our goal is to develop and market innovative and unique products that promote healthy living. We are excited about our beverages and believe that our products, our creative marketing and our competitive pricing will allow us to capture a portion of the rapidly expanding and profitable specialty water market."
"Safe Harbor" Statement Under the Private Securities Litigation Reform Act: Statements in this news release may contain forward-looking information within the meaning of Section 27a of the U.S. Securities Act of 1993 and Section 21E of the Securities and Exchange Act of 1934, and is subject to the safe harbor created by those sections. All statements, other than statements of historical fact, are forward-looking statements that involve various risks and uncertainties, which may, individually or mutually, impact the matters described herein. There can be no assurance that such statements will prove to be accurate, and the actual results and future events could differ materially from those anticipated in such statements. The company assumes no obligation to update the information contained in this release. Readers should not place undue reliance on any forward-looking statements contained herein.